Love this post about 'The User Illusion'

"It’s counterintuitive but the value of information is determined by what’s discarded, or “exformation.” The quality of your consciousness, your entire waking life, will be determined by the quality of your information filters."
“Consciousness is not about information but about its opposite: order. Consciousness consists of information no more than a person who consumes food can be said to consist of food. Consciousness is nourished by information the same way the body is nourished by food."
"The small subset of the world that an animal is able to detect is its umwelt. The bigger reality, whatever that might mean, is called the umgebung.

The interesting part is that each organism presumably assumes its umwelt to be the entire objective reality “out there.”"
"Cognitive psychologist Donald Hoffman argues that our perception of the world is more akin to a desktop on a computer. An interface that helps us interact with the environment, but with all the unnecessary complexity hidden away."
"Search engines index 35 trillion web pages to serve you a handful of results in a second. That aggressive filtering role makes it equivalent to consciousness for the Internet. It turns the chaotic flood of external information into cognitive order."
"we’re seeing the version (of reality) best suited for what we need from an evolutionary perspective"

"normal consciousness is the first page of results, rather than the whole internet. We don’t need to see what’s on page 5 because it’s likely not relevant."
Insights from “The User Illusion.”

thekcpgroup.com/resources/insi…

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More from @NeckarValue

11 Jun
Craig McCaw made a fortune by thinking like a ‘business anthropologist’ and having conviction on the value of new technology. Landline phones made humans “slaves to places” - cellular telephony was inevitable. Image
To turn his conviction into a billion-dollar fortune, he had to be fast, focused, and go all-in. He needed leverage a team that could make up for his dyslexia.
Craig’s father Elroy was a spy turned entrepreneur who bought radio and televisions stations, piling leverage on handshake deals. When he passed away in 1969, Craig was 19. The family’s fortune crumbled overnight.

tenwatts.blogspot.com/2014/12/the-ci…
Read 24 tweets
8 Jun
“It’s your job [as a businessperson] to think almost anthropologically about humanity and say, ‘What would be in their best interest?’ And then try to get there first, and know that eventually they’ll learn what you have is worth their while.” Craig McCaw
“You learn and you see an opportunity - a gap between what is and what should be. If one thinks in anthropological terms, if you go towards what should be, then eventually things will get there and you just have to work out the timing.
With cellular telephony, in particular, we saw an enormous gap between what was and what should be. [The fixed phone system] makes absolutely no sense. It is machines dominating human beings.
Read 4 tweets
7 Jun
Enjoyed this 2019 pod exploring @jposhaughnessy's philosophy. The dao that can't be named, poetry, limiting beliefs, Plato's cave, JedMcKenna's lucid dreams.

"I've been reading the Tao Te Ching for 40 years and I'm finally beginning to understand it."
open.spotify.com/episode/4A6u2y…
"I've met a lot of really fascinating people on social media, but only when I speak with them or see them in person is when that relationship cements itself."

"We're running the biggest social experiment in history. And there is no control group."
Dad advice: @jposhaughnessy hand wrote letters to each of his children when they were little.

Reminded me of the 'family podcast' I've experimented with. I like the idea of creating lasting family communication. Capture thought & feels, not just pics.

Read 6 tweets
7 Jun
Should have remembered Bezos on decision-making:

"most decisions are changeable, reversible – they’re two-way doors. You don’t have to live with the consequences for that long. Type 2 decisions can and should be made quickly"

“Most decisions should be made with somewhere around 70% of the information you wish you had. If you wait for 90%, in most cases, you’re probably being slow."

I often struggle knowing my own preferences. Favorite movie? Food? I hate those and have difficulty finding an answer.

This reduces the chance of short-term interpersonal friction ("You decide, I'm fine either way") and turns decisions into torture.
Read 4 tweets
27 May
"The 11 Laws of Showrunning"
Found so much wisdom and quotes in this essay by a television writer and producer - on ego, managing people, communication, creativity.

"These may be the only Laws not only optional, but tangential to the commonly accepted definition of success."
A TV show as a startup.

An inventor (writer) had an idea, went to a VC (studio). They took it to a retailer (network) who agreed to front money to build a prototype (pilot). Later, they decided to put the product (the "series") on their department store windows (their "air").
Hit-driven businesses
Read 17 tweets
24 May
Last Wednesday, I returned to NYC after an 8-month hiatus in Germany. I thought it would be a blast. It turned into a Feynman quote and a haze of pain.

I got lost in the most perfect eyes. Found truth, beauty, and all the agony I could bear.
“The first principle is that you must not fool yourself — and you are the easiest person to fool.” Richard Feynman

I always liked that quote. I just had no idea how true it was. How capable I really am of fooling myself. How painful the un-fooling would be.
Last summer, my life was a mess. I lost my job. Saw no way forward in my career. Decided to return to my hometown to be with family, clear my head.

I was going to leave in September. On a whim, I went on a date in early August. My best worst decision ever.
Read 21 tweets

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