Introduced in the spring of 2015, everyone knows the Apple Watch.

What they don't know?

Back in 1982, a true "OG" of the watch game was dropping wearable tech 33 years ahead of its time. 🧵
1/ Welcome to the 1980s.

Big hair, parachute pants, and fanny packs are all the rage.

Apple's "1984" commercial announced the coming of the Macintosh computer.

Guns N' Roses & Motley Crue are on the radio...

Man, we were living!
2/ As if the items above weren't cool enough, the 80s had more to give.

Iconic products such as the Nintendo Entertainment System, Sony Walkman, and the VHS player...

All products of the decade.
3/ But if you really wanted to be a baller in the 1980s you needed only one thing... A smartwatch.

Wait, a smartwatch? I bet you thought those weren't around until recently.

Well, think again.
4/ Long before Travis Scott & Kanye West were rapping about "big-faced Rollies," Casio & Seiko had your back.

Want a watch with a big face? Look no further than The Seiko Data-2000.

Need some gold bling and the ability to do some quick math? Check out the Casio Databank...
5/ But the crown jewel of them all?

The watch that let people know they were dealing with a BOSS?

Let's talk about the Seiko DXA001. The TV-Watch.
6/ Introduced in Japan in 1982, the Seiko TV-Watch was truly ahead of its time.

After pouring $400K ($1.1M in today's money) into R&D, Seiko believed it had achieved a true technological innovation.

One of the first, commercially available, Liquid Crystal Displays (LCD)
7/ I admit, the picture left something to be desired by today's standards.

Yet the 1.25" screen & 5 hours of battery life was an unbelievable accomplishment at the time.

The watch quickly became a status symbol, even being featured in some of the most popular movies of its day.
8/ In 1983's "Octopussy," none other than 007 himself pulled the ultimate flex, incorporating the watch into his famous spy kit.

Yes, James freaking Bond, was rocking the TV-Watch.
9/ Impressive as it was, the watch wasn't without drawbacks.

I mean, let's face it, we are talking about 1982 technology here.

The main issue?

In order to actually receive a TV signal, the user was required to also carry a small FM receiver.
10/ The receiver, about the size of a walkman, attached to the top of the watch & allowed the unit to receive an "over-the-air" signal.

If you'd like to actually hear what you were watching, the unit came outfitted with a set of headphones.

I'm guessing those aren't "Beats"
11/ Despite its limitations, the watch was initially a success.

Even with a price tag of $425 ($1100 today), Seiko had no trouble moving their high-tech product.

Early releases in Japan sold out almost immediately.
12/ Unfortunately for Seiko, the success was short-lived.

With the introduction of numerous handheld portable TVs to the market, the novelty soon wore off and sales dipped accordingly.
13/ The watch would ultimately be discontinued only a few short years after its release.

Though analog signals are no longer available (as of 2009), you can still find this retro timepiece available in watch forums and auction sites online.
14/ Now considered a collector's item...

Used versions can be found in the $300 range while an unopened original release can fetch up to $2K.
15/ Enjoy this story? Want more like it, follow me @blakeaburge

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More from @blakeaburge

18 Jun
In the last 3 months, I've grown my Twitter following from ~30 to almost 5,000.

I don't own a business.

I'm not a growth marketer.

I don't always get things right.

I'm an average guy, trying to write interesting stories, & grow an audience.

THREAD: What I've learned so far👇🏻
1/ It's not easy.

Everyone's heard the stories of massive followings being built overnight.

Unless you're already well-known or happen to strike gold with an insanely viral post, it's going to take time.

Time and consistency. Show up, provide value, the followers will come.
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Authenticity works. Be willing to share not only your successes but your failures as well.

Believe it or not, everyone is winging it.

Sharing failure helps you learn and you'll be surprised at the amount of encouraging feedback you receive.
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Think you can build a $100M brand while giving away products for free?

You can.

Just ask David Heath and Randy Goldberg, the founders of Bombas.

THREAD: How 2 men, pursuing a charitable goal, created a clothing empire.
1/ David Heath & Randy Goldberg are on a mission.

That mission? Build an awesome brand, while helping out those in need.

Rewind back to 2013...

While searching Facebook, Heath was shocked to learn an astounding statistic.

The most needed item in homeless shelters? Socks.
2/ Really? Socks??

This seemed like a problem that could, and should, be solved.

The two men decided they would do just that, and in 2013, the idea for Bombas was born.

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TIME named it one of its "50 worst inventions" in 2010.

Daily Mail called it "the ugliest shoe ever invented."

Since 2009, Crocs has over 12.8 Billion in revenue and 300M pairs sold.

THREAD: How a foam boating clog became a global sensation.
1/ It's November 2002, and George Boedecker, Jr., Lyndon Hanson III, and Scott Seamans are headed to a boat show.

The Ft. Lauderdale international boat show to be specific.

Why? To market their new product.

A foam boating clog...

Sounds exciting right?
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While on a sailing trip, Boedecker and Seamans had come across a new style of boating clog.

The shoe, then produced by a Canadian company called, "Foam Creations, Inc." had several advantages over current offerings.
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I've increased my productivity 100X in the last 3 months and so can you.

What I've Learned: Busy ≠ Productive

The ability to narrow your focus is a superpower saving you time, effort, and money.

THREAD: 10 ways to stop being busy and get productive.
1/ Lists:

Everyone has them, let's make them better.

First:

-Separate items into two groups
-Immediate = Take action now
-Passive = Not time sensitive

Second:

-Focus on "Immediate" items first
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2/ Inversion Thinking:

Work through problems backward.

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Armed robbers, Hollywood stars, and the greatest golfer the sports world has never known.

THREAD: The story of "Mysterious" John Montague 👇🏻 Image
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Who is he? No one knows.

Where's he from? He won't say.

You see, Montague is hiding, but from what?
2/ Let's take a trip back in time...

It's 1930, prohibition is alive and well, and the Adirondack Mountains of upstate New York are crawling with bootleggers.

In the early morning hours on August 5th, three masked men entered the restaurant of Kin Hana.
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I grew my Twitter account by 3300% in May.

You can too if you're willing to put in the work.

5 simple steps to up your Twitter game today.
🧵
1/ Show Up:

Yes, it's that easy, (kind of).

Be active, create quality content, and interact with others in your niche.

Do this daily and you'll stand out from the crowd quicker than you think.

Sound too simple? Simple usually works.
2/ Network:

Have a favorite account you follow?

Reach out!

Comment on their posts, share their content with others, add insight to the conversation.

Ask what YOU can do for them.

Do this & you'll get noticed.
Read 8 tweets

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