There’s a lot of nuance to starting a business, and here’s a bit of it: what this tweet describes is absolutely not a business. Thread time!
Amazon has a program where if you've got low-five-figures in cash and a decent credit score, they'll help you "bootstrap your delivery business." Details are at logistics.amazon.com
They'll get you set up with their technology, processes, and delivery fleet all branded with Amazon logos.

Let's stop and think for a second about how that might constrain your ability to uh... take on a second customer that isn't Amazon?
When you're a business with a single customer, you're not a business; you're an employee without the legal protections.

Which brings us to legal protections!
If you fuck up your labor law compliance, if you have tax issues, if one of your drivers takes a detour through a shopping mall?

It's not Amazon that's liable, it's You Naive Fool LLC that's on the hook.
Meanwhile Amazon can crank up delivery requirements, lower what they pay you for contracts, put increasingly onerous requirements on you and your drivers--all while passing the buck / bad press on to you.
If you want to work for Amazon, go work for Amazon.

Just don't pay them $10K and assume their liability for the privilege.

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More from @QuinnyPig

22 Jun
Wednesday's issue of lastweekinaws.com answers the question "starting from zero in a 'free' tier @awscloud account, how much spend can I incur in month 1 without buying RIs / SPs?"

There's some wiggle room, but ~$750m or so. Call it "only" $500m to be safe.
This of course presupposes that there aren't any lurking limits that'll get in my way. It's hard to say the way that I went about it, and I'm not bold enough to test it in *my* account.
I'm going to hope and trust that there are some internal alarms that would go off at @awscloud if a brand new account started tracking towards being their single largest customer in a matter of days, and would result in either a hard shutoff or at least a series of phone calls...
Read 4 tweets
21 Jun
Let's do an @awscloud experiment with our friends at @github.

I have pushed a set of API credentials to a public repository. Oh no! Specifically at Mon Jun 21 23:08:12 UTC 2021.
I immediately received an email from @github after the push--to tell me that the authentication token for Github that I was using is out of date and should be updated. (This was called via their old "hub" CLI).
And at 17 past the hour I get my first call from a remote IP in the UK. It's a ListBuckets call.
Read 17 tweets
16 Jun
Sponsoring @awscloud re:Invent is the biggest "kiss the ring" exercise in the entire cloud industry; a thread.
First, some administrativia.

The slides are marked "Amazon Confidential" but are freely available and advertised for download on the re:Invent website. This is about as public as it gets.
Also, I do have a potential conflict of interest here; I also accept money for sponsorships (details at lastweekinaws.com/sponsorship/), so in some ways this is me trashing a competitor. It's not a huge deal and I'm amusing about it, but it's important to me to disclaim that.
Read 17 tweets
15 Jun
So You've Been Called Out On Twitter: A ShitPoster's Guide On How To Proceed
You're likely to experience an immediate flash of defensiveness. That's not what you *MEANT* and someone's taking it way out of context. Don't they know you better than that?!

STOP. Take a beat. What you do next determines if anyone remembers this in two weeks.
I have a list of people whose judgement I trust. I ask them for their thoughts on my possibly-shitty take before I proceed. In the moment, I'm probably too close to the issue to be completely objective.
Read 13 tweets
14 Jun
"So I want to start a business" you think. You're wrong, but you won't figure that out until later.

A thread on how I would think about it these days, updated for 2021.
Consulting? SaaS? Something else? You're skipping ahead. The first step is to find an expensive problem that people would cheerfully pay you to make go away.
Consulting is quick-to-revenue. You can get a check signed in a couple of weeks at most for your first few "friend network" deals.

SaaS requires a lot of upfront initial investment.

The former is easier; the latter is more lauded in our society today.
Read 19 tweets
8 Jun
As an Extremely Online Executive, I will of course be attending / twooting this. Image
Today we have @ClarkeRodgers (Enterprise Strategist) and @StephenSchmidt (AWS's CISO).

I have to remind myself that this is aimed at executives, but I still flinch at "so what does a CISO do" being a legitimate question. Image
"So @StephenSchmidt, you used to work at the FBI. What did you do with AWS as a customer?"

Like so many customer stories, theirs began with S3.
Read 13 tweets

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