Jake Profile picture
26 Jul, 9 tweets, 2 min read
How to build a content strategy in 15 minutes (ish)
Open up @ahrefs keyword explorer and add in a broad keyword or topic.
Add informational modifiers (how, what, why etc) to the *Include* toggle to filter your list (just make sure you select 'Any word')
Add commercial modifiers (best, review, vs etc) for finding more affiliate-focused terms
If you want to grab the modifiers, check out the next tweets in this thread:
Informational modifiers ℹ️

who,what,when,why,how,where,which,is,are,am,was,where,will,do,does,did,have,had,how,has,can,could,should,shall,may,might,would,whom,whose,why,has,should,whose
Commercial modifiers 💰

best,review,cheap,finest,outstanding,terrific,review,analysis,affordable,report,reviews,good,excellent,exceptional,marvellous,economical,top,finest,leading,,purchase,review,reviews,versus,vs,best,top,for
Next, run your keywords through @keywordinsights. This is will group your terms in a pivot table so you can see how many separate pages you need to create.
Now you have a list of keywords that will (hopefully) generate traffic + income, and the pages you need to create.

This is NOT a robust content strategy. But for serial over-analysers (👋👋👋) it is enough to get started and to start getting some results.

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