What we say matters!
"Behavioral #Nudges Increase #COVID19 Vaccinations", just out in @Nature today! w @hengchen_dai @danielcroymans

nature.com/articles/s4158…

@uclaanderson @CarnegieMellon @UCLAHealth

Main takeaways ⬇️ 1/4
@UCLAHealth patients received text reminders that made appointment scheduling easy 1 day (RCT#1) and 8 days (RCT#2) after being notified of vaccine eligibility.

Reminder #1 boosts appointments by 6.07 pp (84%) & vaccinations by 3.57 pp (26%)

Reminder #2 further helps

2/4
Leveraging #psychologicalOwnership, telling patients that the vaccine “has just been made available to them” & to “claim your dose,” further boosts appointments & vaccinations

Adding a video-based information intervention to reminders does not yield additional benefits

3/4
Online studies find a divergent pattern: the video intervention elevates vaccination intentions, but ownership messaging makes no difference

Behaviorally informed reminders can help with the covid vaccine uptake challenge. Testing interventions in the field is crucial!

4/4
Working with @hengchen_dai & @danielcroymans has been truly amazing! looking forward to our next #behavioralhealth projects.

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