Announcing: Maker's Mark

Building on Twitter has allowed me to:

- Work @beondeck
- Apprentice with @jackbutcher
- Find mentors and build friendships

Maker's Mark is a cohort-based course on how to effectively create content and network online.

makersmark.school
I'm teaching this with @aaditsh, someone I am grateful to have met through the internet and live proof of the networking potential on Twitter.

The course will be powered by Maven, and I'm grateful for the CBC platform that @gaganbiyani and @wes_kao are building.
My first interaction with Cohort-Based Courses was through Write of Passage with @david_perell.

The average completion rate of an online course is ~3-5%.

Of the 200+ students that joined the first Zoom call of Write of Passage, over 90% were on the last one.
I saw the importance that:

• Live sessions
• Small breakout groups
• An active and engaged community
• Powerful alumni participation and guidance

Had in creating this environment where everyone was locked in and actually wanted to take action.
This is the mold that Maker's Mark is built in.

We're targeting ~50-80 students to create an intimate, curated community.

We'll be interviewing each applicant, to evaluate their fit and ensure that we can help them improve.
2 months ago, I took @ShaanVP's Power Writing Course.

I loved his teaching philosophy.

Do -> Learn -> Redo

Every class would have an assignment, 15 minutes to actually do it live on call and then Shaan would pick 2-3 to redo by applying the principles we had learned.
Maker's Mark will adopt a similar structure.

Each session will contain live exercises (writing a tweet thread, building a swipe file, creating an audience profile etc.)

In turn, feedback will be given to each individual student.
Join the course if you want to:

• Start building in public
• Get more distribution for your other projects
• Begin to intentionally network online to unlock opportunity
By the end of Maker's Mark, you will have:

• Built a content flywheel
• Learned how to write to drive results
• Taken your Twitter account from 0 → 1, and then 1 → 100
Don't just listen to me. Listen to them. Image
These are the lessons that have:

• Got me my dream job. Twice.
• Grew my Twitter following to 10k in < 4 months
• Drove over 50K listeners to my podcast.

Apply here 👇 (Course is $500)

makersmark.school

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More from @brandonthezhang

18 Aug
The best way to level up is to hang out with people 1-2 steps ahead of you.

The power of Twitter is that you can reach anyone.

The problem is people can't find others that push them to grow.

Here's 10 curated follows that consistently deliver amazing content:
Most people on Twitter have the wrong follower distribution.

They only engage with:

• Detractors who constantly argue with them
• Thinkers who often don't have practical, growth advice

They fail to cultivate a community of smart, interesting people they want to learn from.
1. @stephsmithio - Leads Trends @TheHustle

Follow for: Content creation advice (SEO/Blogging expert), random internet discoveries, building digital products (Doing Content Right, Doing Time Right) in public.

Fav tweet:
Read 15 tweets
21 Jul
I've interviewed 20 of the best founders, builders, and creators on Twitter.

Here's what I learned 👇
1. "The only way to escape and achieve financial freedom is to create something where you control the conversation.

I think what more people need to understand is that you don’t need permission to do work." — @jackbutcher

Create your dream job, without permission from anyone.
2. "All creativity is combinational in nature. I build a creativity inbox to collect ideas, then combine through idea sex, which creates new insights." — @anthilemoon

Create a system that brings disconnected ideas together, their interactions will drive new frameworks.
Read 24 tweets
19 Jul
THE BEST RESOURCES I'VE EVER FOUND

My Lindy Library - a thread of 0.1% of the resources I've consumed that derive 90% of the value.

The content I constantly find myself sharing or coming back to. Articles, podcasts and videos that are timeless.

THREAD...
"The robustness of something is proportional to its life. The longer it has survived, the more likely it is to continue to do so."

Everyone should curate the content providing high signal in this world of noise.

(h/t to @george__mack for his original thread as inspiration)
1. "Think about risk the right way. You only have to be right once. The risk is not getting on the path where you get to be right that one critical time."

You don't have to be 19 to read this piece. Timeless article on how to approach life decisions.

blog.samaltman.com/advice-for-amb…
Read 16 tweets
14 Jun
The Permissionless Apprentice framework grants you an unfair advantage in generating dream opportunities.

@traf used it to get a job, build his portfolio and attract new business.

Here's how you can replicate this model for yourself👇
Traf is currently building @superso_, a $29k MRR product that lets you build websites with @NotionHQ, but before then he was on the hunt for a job.
Traf applied for a role at Exodus, a company building a Crypto wallet.

Instead of submitting his cover letter, resumé, and design portfolio, he built them a new website.
Read 12 tweets
12 Feb
CEOs interviewing other CEOs, Public Dating Shows, @sriramk + @aarthir becoming the next great show hosts.

I cannot read 2 tweets without seeing something on Clubhouse. A new room, a thread on Elon, a bull case on their $1B eval.

Let’s take a look at the rise of Clubhouse.
Clubhouse is a live-voice chat app.

People can join different rooms, where predetermined topics are set by hosts who help moderate the discussion.

With quarantine, it gave people the space to shoot the shit and listen to high-quality conversations.
Clubhouse was founded by @pdavison and @rohanseth .

Davison’s past projects show a bias towards products based on spontaneity:

Highlight: People-meeting location app
Shorts: Reveal your whole camera roll (Acq. Pinterest 2016)
Talkshow: Instant radio call-in shows
Read 11 tweets
23 Nov 20
Thank you all for 10k!

It means everything!

Here are 8 lessons I observed on my journey.

These principles guided me to 4k and are as relevant now.

This is my reflection on what lessons are key for growth and audience building.

- A Thread -
1. The Hedonic Treadmill

Success comes in waves.

You get a shoutout, a RT, a big account follows you.

You get a dopamine hit from the 200 followers.

The next day you get 2. It's ok to feel bad.

Don't.

Stay consistent, and you will get another big break.
2. The Lighthouse

Stole this from @mkobach

Keep tweeting about interesting ideas that come to your head.

People will tell you your niche for you.

They tag you in related posts, comments, discussions.

You become the lighthouse for that niche.
Read 10 tweets

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