Thread by @agazdecki

Here's how I'd fix your sales process...

1. Talk to every customer you have and understand the pain you solved for them

2. Convert all of your copy & messaging towards pain. Sell solutions to problems, not software

3. Create a contact list of a specific customer persona

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4. Hire some dude on Fiverr for sales collateral

5. Ask customers to write a review online. Every Googles this stuff

6. Would run a large cold outbound email campaign to drive leads if there are none

7. Listen more than you talk, find the pain, then prescribe like a doctor

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Then once the sales process seems repeatable I'd shift gears towards marketing (ideally this should come first).

Good read here with a company I helped with their sales process. mailshake.com/blog/drive-rev…

Here's some free stuff if you need ideas / content for sales & marketing.

https://twitter.com/agazdecki/status/1368212230357970944