I wrote about how the ivermectin debacle fits neatly into right-wing media culture of conning its viewers. mediamatters.org/fox-news/iverm…
As NBC News reported, a telemedicine website linked to a right-wing doc group is making bank by charging dupes for consultations and then prescribing them ivermectin for COVID treatment.
This scam relies on three things: High demand stoked by right-wing and contrarian personalities and social media, low supply bc credible docs won't prescribe drugs that don't work, and the drugs being safe enough not to hurt the dupes if taken at correct human dosages.
Wealthy right-wing propagandists like Carlson, Hannity, and Ingraham play an essential role by hyping the drug in this scheme, even if there’s no reason to think they directly profit from it. If they were to reveal the con to their viewers, it would likely collapse.
Right-wing media companies are built on this type of con culture. They ideological, often paranoid, political coverage to build audiences, convince them that contradictory sources can’t be trusted, and then they bilk those marks for all they are worth.
They sell their audience out to snake oil salesmen peddling Alzheimer's cures and financial conmen promising riches. They hock brain pills and survival food. Their advertisers tell you that gold will save you from the financial crash and that reverse mortgages are a great idea.
All of these shady sales pitches boil down to a simple narrative: The experts and the mainstream press are conning you. That's a potent argument that builds on years of right-wing media propaganda. Image

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More from @MattGertz

14 Sep
You heard it here first. ImageImage
Has this show become incredibly predictable or am I just a genius?
While I’m on a hot streak, there will be a day two segment about the media reaction to the tweets featuring Candace Owens. ImageImage
Read 7 tweets
13 Sep
Here's my review of the Fox News Primary over the first 8 months of the year. Tom Cotton is working hardest to put himself in front of the Fox audience, but Ron DeSantis is better at making the network part of his wins and he rules in primetime: mediamatters.org/fox-news/cotto… Image
DeSantis quite literally owes his governorship to a Fox News-focused strategy, so it will be worth watching this going forward. He is very adept at using the network for best results. ImageImage
By contrast, Cotton's aides are clearly putting him on Fox every chance he gets, he vastly outpaces the field (113 vs Pompeo's 55, and the latter is on the Fox payroll), but he's not a fav of Hannity or Carlson and basically just gives his take on news of the day.
Read 6 tweets
10 Sep
Oh god I’ll try again.

100% of concussed NFL players were wearing helmets. That doesn’t mean helmets don’t work -- they reduce, but don’t eliminate, concussions, and since 100% of players wear them, all concussions happen among the helmeted.
62% of people killed in car crashes were wearing seatbelts.

That doesn’t mean seatbelts don’t work -- they reduce, but don’t eliminate, fatalities, and since 90% of people wear them, most fatalities happen among the wearers.
Like helmets and seat belts, vaccines reduce, but don’t eliminate, COVID risk.

With 0% vaccinated, 100% of cases were among the unvaccinated. If 100% are vaccinated, 100% of cases will be among the vaccinated.

But cases/hospitalizations/deaths will be lower in the second.
Read 4 tweets
8 Sep
Derek Jeter was good at baseball, actually.
If he didn't have a fistful of World Series rings he'd be Craig Biggio... a Hall of Famer.

But also, he has a fistful of World Series rings. Pretty, pretty good.
It's good that his selection wasn't unanimous though, reserving that lofty status for the Hammer of God.
Read 9 tweets
8 Sep
I am a connoisseur of trucks (I have a three year old) and have no idea what the thing is that they're using to do roadwork outside.
UPDATE It's the one that rips up the road and shoots the detritus into a dump truck, which I don't know about because all our road building books start from scratch.
Read 4 tweets
8 Sep
A thing about the ivermectin debate (and lots of similar ones) is that Sean Hannity and Tucker Carlson and Laura Ingraham have much more influence over the right-wing base than anyone on this website or in the mainstream press.
The weekend kerfuffle was embarrassing and journalists should do better. It's also extremely adjacent to the actual thing, which is influential conservatives pumping up a drug that doesn't work while undermining the vaccination campaign.
I don't doubt that opinion leaders on the right have more insight into how to motivate their audiences then the center/left. But they don't want to get their audiences vaccinated, and we do, so here we are.
Read 6 tweets

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