Next up: Blogging. Making it work for you and your business. W/ the golden triangle of editor-bloggers: @ljedit @BaconEditing @KiaThomasEdits. #CIEP2021
@ljedit: informal, confessional, community-building, reassuring, positive, personal. Blogging can be exposing: find your voice, don't compare w/ what others do, be honest, focus on connections. Helps keep the balance and build a sustainable career. #blogging #CIEP2021
@BaconEditing: how-to blogs, to help multilingual research scientists express complicated ideas clearly. Approach engages w/ clients and editing colleagues. Focus on language and use in formal research writing is very useful content for writers and editors. #blogging #CIEP2021
@KiaThomasEdits: mixed approach, on craft of writing and language + life as a freelance business owner-parent-professional. Not regular, writing for the enjoyment as much as for sharing and growing in life-roles. #blogging #CIEP2021
Forms and contents vary, but as bloggers the trio all enjoy writing as craft, unravelling problems (in life or work) via the process, and making human connections. (If I ever blog, this will be exactly why.) #CIEP2021
@KiaThomasEdits: blogs for the editing community; 'this community is amazing'.
@BaconEditing: finds engagement with the editing community motivational.
@ljedit: writes to connect; 'you don't know who will find what useful'.
(Confession: am a bit teary.)
'Show don't tell. Not what I know, but who I am' - practical principles to help you blog for clients or editors. @LouiseHarnby now officially declared the Queen of Blogging. #CIEP2021
Takeaway: if you put your personality in your blog, don't be afraid to put it in your brand (and vice versa). We're all individuals and different and that's how it should be. #blogging #CIEP2021
Aside: LOVE wall of paintings behind @BaconEditing.
💡How do you overcome imposter syndrome and hit publish? (Supportive community you're writing for. Do it same as you'd send edited files to your client)
💡How do you blog when you have no original ideas? (Add your own spin to whatever non-original topic you pick.)
💡Has blogging helped your business (finding clients, connecting w/ colleagues, honed writing skills)? Yes, yes, yes! (Ultimately, blogs are one part of a bigger picture. Catalyst for visibility.) #CIEP2021
💡How have you each built your audience? (Share your own, but don't be afraid of sharing others' content as well. Widely.) #CIEP2021
💡Do you invite comments on your blogs and can you reject/approve them? (Absolutely! Be ready for spam. Good opportunity for conversation too.) #CIEP2021
💡 Any advice for somebody who does not see themselves as a writer? (Give it a go. It's a good content marketing tool for newbies. If it's not for you, it's not for you. Don't feel obliged to blog because *everyone* else is blogging.) #CIEP2021
So who's begun working on their conference blog?! Don't forget to share widely! #CIEP2021

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More from @ayesha_chari

14 Sep
First session of the last day of @The_CIEP's 2nd annual conference. Easy English: principles of writing for people with low literacy and what editorial professionals can learn from them w/ @accesseasyengli. #CIEP2021
Access Easy English came about to help those who don't talk (ie, use other means of communication). Intellectual or acquired disabilities and illiteracy prevent people from managing day to day reading tasks. All over the world. 1/ #CIEP2021
Think about your own literacy.
What language do you use to describe it? (eg, reading for pleasure, enjoyment? Learning?)
How much time do you spend reading in the day?
What do you read?
2/ #CIEP2021
Read 9 tweets
13 Sep
Last session of Day 3 of @The_CIEP's 2nd annual conference. Conscious and inclusive language: understanding conscious language and the editorial role w/ Crystal Shelley of @redpenrabbit. No end to the learning from this. #CIEP2021
Words have power, positive and negative. What is conscious language? 'Language rooted in critical thinking and compassion, used skillfully in a specific context'.--Conscious Style Guide 1/ #CIEP2021
Conscious language is *not*
🙅🏾‍♀️ Political correctness
🙅🏾‍♀️ Censorship
🙅🏾‍♀️ Bias free
🙅🏾‍♀️ Static
🙅🏾‍♀️ A single guide
2/ #CIEP2021
Read 16 tweets
13 Sep
Post-lunch session w/ LinkedIn star @espirian: 'How to be a LinkedIn leader'. John got me started on Twitter and was among the first to make me feel welcome at my very first then SfEP conference. For that I'll be eternally grateful. Excited about this session. #CIEP2021
LinkedIn tactics.
🙅🏾‍♀️ Don't connect w/ too many too quickly (slow and steady...)
🙅🏾‍♀️ Don't *not* get to know people (have conversations w/ connections)
🙅🏾‍♀️ Don't follow engagement pods (groups promising to boost engagement) 1/ #CIEP2021
Profile dos.
✅ Get a profile pic and a banner
✅ Beware of long headlines (220 characters = wall of text on mobile screen) 2/ #CIEP2021
Read 13 tweets
13 Sep
@IMcMillan talking to a bunch of googly-eyed language enthusiasts at @The_CIEP's annual conference. Apologies - not possible to live tweet while ROFL-ing. #CIEP2021
'Funny poet here'. Brilliant marketing! 😂
'Do not trip over the feet'. (Making note to pay attention to school straplines before the child is set for reception.)
Read 10 tweets
12 Sep
Fourth and last session of the day: 'Lightning Talks' hosted by Robin Black and @LucyRidout. If it's anything like ones in bygone years, we'll be ROFL-ing on or off Twitter. #CIEP2021
First up Ema Naito, talking on 'The Most Powerful People in the World'. On the power of the English language and how experiences as outsiders can help wield that power *with compassion*. (Emphasis mine; as an English-language editor I use my power sensitively daily.) 1/ #CIEP2021
Second up Joely Taylor, talking on 'Bothersome Backsides and Other Photo Failures: A Brief Intro into Editing Photography'. Consider relevance, appropriateness, accidentally illegal no-photo zones, professional vs happy, captions, copyright, manipulation and more. 2/ #CIEP2021
Read 8 tweets
12 Sep
Third session of the day: 'Authenticity reading: helping writers craft accurate and respectful representation' w/ Crystal Shelley of @redpenrabbit. Am sure there'll be plenty to learn for everyone here. #CIEP2021
I need to give my wrist a rest, so apologies for not tweeting this live. If anyone else is attending and willing to, do wave here. #CIEP2021
The power of representation: empowering or affirming when done well; harmful when poor or nonexistent. Authenticity readers ensure representation of identities (esp. marginalised ones) is done well. #CIEP2021
Read 7 tweets

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