So, here’s my single best tip for guest room / guest room bathroom in new development:

Build out a model room

Ideally, one of each of your most frequent room types
Will this cost extra in your budget? Yep

Will this save you way more than it costs? Yep
You’ll get to see how all your FF&E and room layout fit together. How things work. How they feel.

But how does that save me $$?
Well, first you get to QC the work of your FF&E supplier and your designer. Things don’t fit right? Tolerances off? Now you can check against shop drawings. Wood feels off? Hinges feel loose? Time to rethink your specs and / or suppliers
Also, you get to check locations! I remember 1 project where, the model room found that the desk was the exact height of the middle of an outlet, so 1 plug was above the desk and the 2nd below. With no model room they would’ve had to fix in 200+ keys. Paid for the model room.

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More from @somehotelguy

13 Sep
It’s @somehotelguy’s first New Development thread, “On Guestrooms and Guestroom Bathrooms”:

First an apology – I don’t have a library of floorplans I can post from like @bobbyfijan, so this won’t be anywhere near as informative or cool as his threads.
Second caveat – for most suburban limited or select service hotels, you’ll just build whatever plans the brand hands you, adjusted slightly for site conditions. This thread does not apply to those hotels. Third caveat – I’m all over the place here, sorry!
When you’re building an independent, or even non-prototypical, hotel, you’ll have a ton of decisions you need to make about layouts, floor-planning, furniture, materials, etc.
Read 26 tweets
30 Jun
1/35 Ok, so by popular request, a quick desktop look at this potential hotel redevelopment found by @harrisonfinberg. I'm skipping some steps that either don't lend themselves to narrative or are the artistic flourish of underwriting.
2/ As Justice Stewart said, you'll know 'em when you see 'em.

Let’s start with market then think through post-renovation performance. We can then back into a renovation budget and take a guess as to whether or not it’s remotely feasible given the budget.
3/ AC is, to say the least, a challenging market. Much of the supply in town belongs to the Casino Hotels, and their pricing and inventory management are done with maximization of gambling revenues – not maximization of rooms profit – in mind.
Read 35 tweets
22 Jun
1/ On Market Diligence:

I go as deep as I can, albeit not right away.
2/ Early on I try to identify direct competitors and their historic performance, any new supply, any major known changes to market demand drivers (e.g., ‘the factory’s closing’), and any major new developments.
3/ I also try and get a quick handle on what other developable land is zoned for hotel, so I can figure out potential future supply. During this time, I’m looking for major employers and any info on travel dynamics I can get. This is my “desktop” screen.
Read 7 tweets
4 May
1/56 SomeHotelGuy’s take on Sonder. Quick disclaimer – I have nothing to do with Sonder, I’m not particularly smart, and I’m in no way a securities analyst. This isn’t investment advice.
2/56 My goal here is to look at the investor presentation and see where things don’t quite add up from a traditional hotel perspective. Maybe there’s knowledge outside this deck that causes it to make more sense, but if so I don’t have it. I’m going to try hard not to be a jerk
3/56 So let’s kick off!

Pg 9. “50% Operating cost reduction” – footnote says, “Versus traditional hotel operating costs.” That’s some real, real good data sourcing and backup. What costs, from what basis, compared to what competitors?
Read 56 tweets
22 Mar
1/7 I spend a lot of time talking numbers, metrics, and cost savings, so it’s time for a thread on what this is all about – hospitality.
2/7 As hoteliers, we are in the business of hospitality… of warm, sincere welcomes; of kind, helpful interactions; of thoughtful, creative problem solving; of surprise, of delight.
3/7 We should let technology aid our mission – mitigating the transactional to focus on the emotional, easing communication and interaction, or smoothing out wrinkles in a guest’s stay – but not be our mission.
Read 7 tweets
11 Jan
1/24 De-Risking Hotel Acquisitions: Thread 5 – Expenses (our denouement)

We’ve talked along the way about expenses obliquely – shifting business mix to bring down reservations costs, slimming down or eliminating room service, considering meal periods, outsourcing parking, etc.
2/24 , but now it’s time to focus fully on the expense side of the ledger. Again, each project is different and there is only so much one can do to identify, understand, and “box in” the risks, but here are some of the areas I focus on and what I look for.
3/24 Staffing. Staffing expenses are massive at hotels – upwards of 70% of your OpEx is staffing.
Read 25 tweets

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