THE INVISIBLE HAND OF THE MARKET until consumer preferences increasingly turn towards social justice-oriented themes and then we've got to shut the whole thing down 
I love the GOP's assumption that corporations are choosing "woke" marketing & making "woke" products b/c CEOs want to push an agenda. In reality, younger consumers are more diverse & progressive. It is *much* more profitable to cater to their preferences
That's the market, baby
That's the market, baby
I know Republicans must mourn the days when the majority of U.S. consumers had racist preferences so Black people were virtually invisible from film, advertising, etc
But, uh oh!, younger Americans are barely majority white. So what does the market do?
Adapt to the audience
But, uh oh!, younger Americans are barely majority white. So what does the market do?
Adapt to the audience
What was one of the most profitable horror films of the past decade? Get Out. An allegory about racism. But maybe that was just an outlier. I'm sure a superhero movie named after a Black Power movement w/ a plot that highlights Black identity would totally flop at the box office
Oh, & where does the future of marketing lie? Social media. Our society systemically oppresses Black people. On twitter, tho, Black people have enormous power. Research has shown that tweets sent by members of Black Twitter get exponentially more engagement. The market responds!
In any case, the GOP has never been "pro-market." Their policies hinder markets' functionality. They're pro-profit & unregulated-capitalism & they call this "pro-market." Now that the market is responding to the new consumer preference of "wokeness!," the GOP is having a meltdown
• • •
Missing some Tweet in this thread? You can try to
force a refresh
