Happy 4th birthday to @HustleFundVC!

Some thoughts and reflections on growing the company over the past few years:

Read on >>
1) Starting your own VC is a lot like starting a tech company. You have to raise $$ (when you have no brand) and you have to create brand so your customers (startups) will find you.

Everyone tells you you're too early. :)
2) A key difference is that you are signing up in increments of decades because you are committed to each fund for 10 years.

Having been a startup founder before, my mode of operation back in the day was thinking 1 year at a time.

These days I think 10 years at a time.
3) When we first started fundraising for Fund 1, there were many times when @ericbahn & I would commiserate.

Just like in a startup, there were many ups & mostly downs. Many would-be LPs said no. Looking back, I don't know how we did 700+ mtgs to close the fund, but we did.
4) It's also really a blur now how I managed to pump breast milk in between said pitch mtgs for my then 8 wk old baby.

(Pinterest has the nicest mother's room.)

It felt really brutal at the time, but like everything else, you somehow push through and get past that.
5) As an aside, being a mom-entrepreneur has always been a touchy-issue. It was even worse when I was a founder.

And yes, it IS brutal to be a new mom & be an entrepreneur. But w long term thinking, that brutal 1st yr is a blip in 30 yr journey.

Ppl are too short-sighted.
6) Long term thinking forces you to think in a very different way. I have to stick around for at least 10 years, so there is NO WAY I can give up between now and then.

How will I make ends meet? How serious am I about this? What decisions make sense across the decade?
7) In the beginning when we had a small fund and no real mgmt fees, we were forced to get creative.

We supplemented our meager income with event sponsorships. Specifically, crypto company sponsors helped us the most in 2017 -- thank you for helping us keep the lights on! 😆
8) Although sponsors were never the plan, now, several yrs in, we've found that sponsors are imperative to our business in helping us create & distribute content to startups which further drives our dealflow.

Sometimes twists and turns end up becoming strategic to the biz.
9) Long term thinking also makes you prioritize in other ways. For ex, we've hired extremely carefully. Finding great fit not just in qualifications but also values, culture & diversity of team members is just as impt.

Is this someone I want repping us now & 20 yrs from now?
10) In fact, long term thinking is good, because everything compounds.

Whatever you're doing now will be exponentially better or worse in 2-3 decades.

Your brand. Your ppl. Your team culture. Your ability to win. Etc.

Shortcuts can lead to poor long-term results.
11) Long term thinking also forces you to figure out your mission and values from day 1. What is your north star? Where is the ship ultimately going in 30 years?

Where will you end up?
12) The mission for @HustleFundVC is to democratize wealth through startups. And, the 3 pillars that we work on are capital, knowledge, and networks.

This will have many different shapes and forms over the years, but we know where we want to end up.
13) Specifically, what this means is that in 30 yrs, if we are successful, we will live in a world where you can be a great founder anywhere in the world & get access to capital, knowledge & networks on your merit.

This happens sometimes today but in many cases, we're not there.
14) To date, here are some things we've done towards this mission:

A) Our VC fund has funded 300+ startups globally & opened up our investor networks to a lot of great founders who were not well-connected to raise more.
15) B) We launched Angel Squad this year led by @b_nicks11 and @haleymbryant to teach more ppl to become angel investors to fund more startups.

There's a market potential of 1B micro-angels out there who can make a big dent in what gets funded in the world.
16) (cont) We also launched Hustle Scale led by @jleeku to provide late stage startups with more network to help with hiring and evangelism via groups of angels within Angel Squad.
17) C) We hold a monthly webinar series & send email newsletters packed w tactical content for running your startup. We make this knowledge accessible worldwide.

We believe knowledge shouldn't be locked within the gates of Silicon Valley. It should be open to all.
18) D) Special thanks to our partners @NetSuite, GS Futures, @BankMercury, & @ViewSonic - our content wouldn't be possible without them.

...And we have more in the works spearheaded by @janelspilker! Stay tuned for this:

19) E) We launched a revenue-based financing fund called @HustleFlywheel spearheaded by @limshaw which offers entrepreneur-friendly debt to startups who may not want to / cannot raise VC $$.

We don't think the definition of entrepreneur should be limited to software companies.
20) F) We launched a merch store spearheaded by @HungVPham to evangelize the message that great founders look like anyone & come from anywhere: store.hustlefund.vc

Sharing our values is impt to achieving our mission, and branding it everywhere is a big part of that.
21) We've done a bit these past yrs, but only because I have such an amazing team.

Ppl who didn't get mentioned above whom I'm deeply grateful to for getting this going: @shiyankoh @gracefulkera @cjin @will_bricker @tanjychloe @LidiaBitYunan @WilsonJiang14

and many more...!
22) It's been a blast! I'm truly blessed to be able to have found what I was meant to do with the most amazing team ever who shares the same values and mission.

It's hard to believe it's been 4 years already. And we are just getting started!

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More from @dunkhippo33

30 Sep
Crypto-skeptics often ask what can you do with crypto that you can't actually do today?

Today's thread is all about that. My take is that if the @SF_SEC doesn't get more crypto-friendly, the US is going to drain innovation over the years.

Read on >>
1) Tyler had a great tweet that pokes at this:

2) To be fair, a lot of the killer use cases for crypto are currently illegal in the US as a whole or in parts of the US.

But they shouldn't be. In fact, some of the killer use cases would really democratize wealth in this country.

Let's dig in.
Read 20 tweets
23 Sep
Today's thread is on what to do when you think your company needs to shut down.

Read on >>
1) The 1st q to ask yourself is if you really do want to shut down your co?

Sometimes ppl think they need to shut down their co, but really they just need a long break from it.

Shutting down is a big decision that should be made w clarity of thought - not w stress or emotions.
2) I talked about that a bit last night:



People often make such a big decision when the momentum is just getting going, because they are burned out.

Take a long break before making such a decision.
Read 15 tweets
20 Sep
Today's tweet storm is on my learnings on burnout. Burnout is real and can't be ignored. I've faced it a bunch - when I was at Google, during my startup, and even now.

Most founders and busy professionals get burned out at some pt (or multiple pts) in their career.

Read on >>
1) First how do you know if you're feeling burned out?

For me (and many others), one signal is when you wake up in the morning after decent rest and you still feel exhausted. And if this happens for days in a row, it's definitely burnout.
2) When I was younger, my solution was to just plow through it.

You can plow through it but that doesn't mean you should. This turns out to be the wrong move in the long run.
Read 20 tweets
14 Sep
As someone who interned at a startup in HS in the summer of '00 & started building her own startup in '08, frothy times make me very nervous.

Everyone looks like a genius during the best times, but here are some sobering thoughts.

Read on >>
1) This is fascinating - the top quartile of VCs in 2007 had a 2.54x paper multiple. But the actual paid (IN CASH) is only 2.38x -- 14 years later!

Actual cash != paper markups.

2) Another data point. About 6-7 years ago, my friend was telling me about how he had passed on investing in some fund. He had seen that that fund didn't have a great multiple 3 years in.

Today, that fund is a 5x fund, 2x+ realized.
Read 13 tweets
13 Sep
I was talking with a founder today who recently pivoted his company.

The ups and downs of the conversation brought back so many memories of my own startup days.

Today's tweet storm is about the "human aspects" of pivoting a startup.

Read on >>
1) For ppl who have never been through a pivot, it's pretty brutal. A lot of ppl nonchalantly talk about a pivot like it's NBD. But it's a HUGE deal.

Specifically, changing a biz direction is sorta challenging but dealing w PEOPLE is the REALLY hard part!
2) Let's define what a pivot is.

It's when you change your biz direction in some way. It could be a change in target customer. A change in core product / service offering. Or many things at once.
Read 15 tweets
10 Sep
When I was a founder I was completely clueless about fundraising and what investors would ask me. And also why they were asking certain questions.

I don't think founders should ever be blindsided by the process.

A thread -- read on >>
1) @hustlefundvc, we've put together a page on what you can expect from us and our process.

hustlefund.vc/interview-prep
2) I've also put together a doc of questions I think investors will ask you just in general:

docs.google.com/document/d/1qj…

We've highlighted the ones that we tend to ask in blue.
Read 16 tweets

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