Overall thoughts on the launch of the #WaltDisneyWorld50thAnniversary:

✨ The Cast Members are stepping up, and they are EAGER TO PLEASE. From hotel staff to custodial teams to entertainment & attractions (which was especially impressive). 1/

@WaltDisneyWorld @DisneyParks
I saw dozens of guest interactions that went above and beyond mere customer service. After months of relatively low expectations due to limited numbers of guests, this Cast knew that it’s THE DAY OF THE SHOW, y’all, and I was often wowed. We shouldn’t take them for granted. 2/
The new Magic Kingdom nighttime spectacular #Enchantment is TERRIFIC. These shows aren’t meant to be experienced on a small screen.

The show is elegant & artful; it’s thrilling to see DIVERSE voices & stories finally step into the spotlight in a major way. 3/

#WaltDisneyWorld
The innumerable decorative elements for the 50th — especially the stunning golden character statues — elevate the elegance of the whole celebration. Disney could’ve branded this with tacky, touristy camp — they have before (ahem, bouncy castle birthday cake). 4/

#DisneyWorld50
Instead, they’ve aspired for a feel that’s  classy,  energetic and charismatic. That’s a hard branding dynamic to get right! Everything from the color scheme to the copywriting is all on the same page. It’s property wide, both physical and digital products. Super impressive. 5/
Crowds are lined up to return, and Disney faces some significant challenges. The tech of the Walt Disney World app, mobile ordering, park passes, dining reservations etc continue to be the real Achilles heel of WDW in the current era. #WaltDisneyWorld
Mobile ordering had a massive meltdown yesterday at Magic Kingdom. With Genie+ and Galactic Starcruiser on the way, the tech elements have got to learn to perform their “show” as beautifully and impressively as Disney’s real live humans are. 7/7

#WaltDisneyWorld #WDW50

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with Wishful Thinking

Wishful Thinking Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @wishful_thnkng

1 Oct
🧵 ✨ THREAD! ✨🪡 #WaltDisneyWorld’s 50th Anniversary officially begins today! The day’s observations ahead.

It’s a spectacular, warm day in Orlando. Can’t wait to see what the day brings!

#WaltDisneyWorld50thAnniversary Image
Always a nice touch: if you attend a major opening, Disney distributes exclusive theme park maps printed on thick art paper, well worth saving as a keepsake!

#waltdisneyworld #wdw50thanniversary
Mickey and pals made their debut today in their “EAR-idescent” shimmer outfits… as part of a new cavalcade that winds up Main Street USA.

The look? Cute. As elaborate as what we typically see in Tokyo? No. But adorable nonetheless.

#WaltDisneyWorld50 #WaltDisneyWorld ImageImageImage
Read 8 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Too expensive? Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal Become our Patreon

Thank you for your support!

Follow Us on Twitter!

:(