writing a book seems like a horrible idea.

normal =

* takes ~1 year before any results
* takes ~1,000 hours of input
* will make ~$0 or worse

hmm.. I want to hack the process

--> build in public, don't wait a year to publish
--> spend 50 hours instead of 1,000 (ghost scribe)
first step - open up my project kickoff template

#1 - Define winning
#2 - call out the anti-goals
possible book ideas:

"Do not believe their lies" -- the truth behind the lies society tells us

"Life Hacking" - a collection of stories & cheat codes

"Hacking Time" - why hard work is overrated. how to make more money while working less hard, and have tons of free time

hmmm
took a few hours to let it simmer while I did daddy duty.

one key question bubbled up:

If I didn't have a bunch of pre-concieved notions about book writing, what would I do differently?
answer:

i would design a lightweight product.
- start with a prototype (a tweetstorm)
- then flesh it out into a "book"
- books are too long, and usually just a bunch of fluff around one main point

what if I wrote a book that was meant to be consumed fully in 1 hour?
how many words can the avg person read in an hour?

250 words per minute x 60 minutes = 15,000 words

avg book page holds 300 words. So ~50 pages long

i love it, a thin book, just the substance and less fluff
how would i prototype it?

- start a tweet storm
- then a 2 chapter teaser (collect emails or preorders)
- then finish the 50 page book
btw wtf. landed on a random ghost writing website and they have the most clingy live chat
alright enough talking, time to write! first chapter done!

using this typewriter looking font to give myself Big Writer Energy
alright calling it a night. 4 chapters drafted in a night!

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More from @ShaanVP

21 Sep
Most NFTs today follow the same "copy pasta" playbook.

- pick an animal (apes, penguins, lions etc.)
- autogenerate 10,000 variations
- try to sell it as the next big thing (get rich quick)
- and give 'exclusive access' to a discord

I wanted to do something different..
I wanted to create an NFT that had utility. Inspired by the willy wonka golden ticket idea.

Get a golden ticket, get access into the chocolate factory (hard/impossible to get otherwise)

So I created "5 Minutes of Fame"...
it gives the holder 5 minutes of airtime on our podcast, My First Million.

The podcast gets about ~1 Million downloads per month, and is growing about 20-30% compounded monthly

We don't take any external advertisers, so this is really the only way to buy your way onto the show
Read 10 tweets
14 Sep
OK let's try something fun.

I just minted a new NFT called "5 Minutes of Fame" on @opensea

This is a 1 of 1.

And it's not just a picture, it has actual utility built in.

Here's how it works:
first - here's the link to the NFT opensea.io/assets/0x495f9…
The NFT gives the holder the rights to 5 minutes of airtime on the My First Million podcast (~1 million downloads a month)

That "airtime" if we sold to a sponsor would be worth a few thousand. I started the auction at 0.25 ETH

The time is yours. You can use it how you want.
Read 11 tweets
7 Sep
cryptoweek. follow this thread (learn by doing.. learn in public)
started off creating a mental map for what all there is to learn.

I just went to disneyland, so I'm thinking about it like a big amusement park, with different rides.

Token Town
the DeFi District
NFT Mountain
etc.. ImageImage
Starting in the NFT world bc that's probably the area I understand the least.

I get it intellectually... but I "don't get it" in the sense that I can't bring myself to buy an expensive ape or punk.

The most interesting thing here is "Loot"
Read 42 tweets
22 Aug
how to not f*ck up relationships (in business & life)
Most people have a "relationship scoreboard"

My Score vs. Your Score

when I do something for you, you get points.

We measure how much we're getting from the other person.

When they do less, you do less. When they do more, you do more. It's "Tit for Tat"
But the game has a twist.

1st- the scoreboard is invisible until 1 person wants something from the other.

2nd- the scores don't match. It's easy to remember what I did for you & take for granted what you did for me. So both ppl think they're losing

This kills relationships
Read 19 tweets
18 Aug
Who's got the best "zoom call" setup in tech?

here are a few contenders..
shopify COO @harleyf has a power setup. he came on the pod and I was impressed.

Only one downside is that the monitor is under the camera so he loses eye contact w/ the cam Image
Many would say @garrytan . His is good for sure. But the background is missing that X factor Image
Read 10 tweets
15 Aug
A big myth (that I once fell for) about building social platforms:

“If we make it easier to create content… reduce the barrier to entry, then we will grow huge!”

Eg clubhouse, medium, Twitter etc
It falls into a category that I call:

“You’re not wrong…it just doesn’t matter”

The only barrier that matters is the barrier of CONSUMPTION. Not creation.
Look at movies. They require professionally trained actors, and sometimes hundreds of millions of dollars to produce.

High barrier to create, low barrier to consume. It works.

Next, look at any social content networks:
Read 12 tweets

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