Investment analysts and money investors frequently make many different kinds of mistakes when valuing companies as Real Equity Investments
These include :
And there are more, although the others are mostly secondary errors rather than primary errors
Now let's take a quick look at each point
1. INVESTING BASED ON THE COMPANY'S CURRENT PERFORMANCE
Real Equity Investing is all about where the company will be in the future, not in the present
This is most fundamental
Without a future view any activity with the stock is just trading and not investing
2. NOT LOOKING OUT FAR ENOUGH INTO THE FUTURE
Real Equity Investing should be about looking to make multiple returns on your money, preferably at least 4x to 10x
- and this kind of fundamental value growth is rarely achieved in less than 5-10 years
3. LOOKING OUT TOO FAR INTO THE FUTURE
High growth rates do not last forever
Eventually they cool down, and when they do the growth in value must decline too
- which means that your investment growth eventually declines below some threshold value compared to your alternatives
4. UNDERESTIMATING THE FUTURE
The future is very difficult to predict, leading many analysts to be very conservative in their estimates and only raising their expectations as reality becomes glaringly obvious
5. OVERESTIMATING THE FUTURE
Even though the future is very difficult to predict, some analysts like to be very bold or unconstrained by reality in making their estimates
- taking credit if their optimistic outlook comes home
- and quietly ignoring the cases that don't
6. USING TOO SIMPLE MODELS
Simple linear extensions of current performance will rarely provide an intelligent perspective on the future
There should be an understanding of the industry context, the unit volume drivers, and the revenue pricing
And there should be an intelligent understanding of the company's cost structure at least in terms of Gross Margin and primary Overhead Costs
Internal Cash Flows to fund the business should also be understood
7. USING TOO COMPLEX MODELS
Many analysts attempt to take this modeling of a business into far too much detail, creating an illusion of precision while often getting lost in the numbers
And they misunderstand the actual economic events that an ordinary investor is exposed to
A Real Equity Investor is only exposed to two meaningful events :
- the price he Buys at
- the price he Sells at
The first of these requires no analysis
The second is best predicted by simply calculating the future Stock Price by estimating the future Market Capitalization
And this is most simply done by multiplying a mature future Net Income by a reasonable P/E Multiple that reflects such maturity of the business
8. BUYING TOO HIGH
If you do not know the future value of the business, you are highly likely to overpay for it today
If you overestimate the future value of the business, you are certainly positioning yourself to overpay for it today
Even if you correctly estimate the future value of the business, you should always want to buy its shares at the lowest possible price, which would preferably be some fraction of your expected present value
Buy Low
Always be a Bargain Hunter
9. USING THE WRONG DISCOUNT RATE
Discounting a future value back to the present is a very handy tool
But the Discount Rate that you use then becomes a direct predictor of the returns that you should expect
If you only want 5% per annum returns, then use 5% as your Discount Rate
- it will give you +63% over 10 years
If you only want 10% per annum returns, then use 10% as your Discount Rate
- it will give you 2.6x over 10 years
But IMHO if you want to be a Real Equity Investor, you should be looking for at least 15% per annum returns
Then you must use 15% as your Discount Rate
- and it will give you 4.0x over 10 years
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