Share this page!

Enter URL or ID to Unroll

You can paste full URL like: https://x.com/threadreaderapp/status/1644127596119195649
or just the ID like: 1644127596119195649

How to get URL link on X (Twitter) App

  1. On the Twitter thread, click on or icon on the bottom
  2. Click again on or Share Via icon
  3. Click on Copy Link to Tweet
  4. Paste it above and click "Unroll Thread"!
  5. More info at Twitter Help
GET A GRIP Profile picture
@docrussjackson
Nov 9, 2021 • 13 tweets • 6 min read • Read on X
Scrolly
#THREAD

Keep Calm & Carry On was part of a motivational poster campaign designed by the Ministry of Information in 1939. Intended to raise the morale of the British public, the campaign was cancelled following criticism: people regarded the message as 'patronising & divisive'.👇
2.5million copies were printed but only a handful ever appeared in public. In 1940 stocks were pulped. Design historian Susannah Walker regards the Keep Calm campaign as "a resounding failure" & reflective of a misjudgement by upper-class civil servants of the mood of the people.
'Keep Calm & Carry On' is evocative of the antiquated & largely mythical upper class Victorian belief in long departed British stoicism – the "stiff upper lip", self-discipline, fortitude, & remaining calm in adversity – a cliché of British sensibility.

Then, in 2000, a co-owner of Barter Books in Alnwick, was sorting through a box of second-hand books bought at auction when he uncovered an original poster.

It was framed & hung up by the cash register, & it attracted so much interest that they began to produce & sell copies.
In early 2012, Stuart & Mary Manley of Barter Books debuted an informational short film, 'The Story of Keep Calm and Carry On', providing visual insight into the modernisation and commercialisation of the design and the phrase.

In late 2005, a Guardian journalist featured the replica posters as a Christmas gift suggestion, raising their profile further.

It was thought that only two original copies survived until a collection of 15 was brought in to the Antiques Roadshow in 2012.
huffingtonpost.co.uk/entry/antiques…
In August 2011, it was reported that a UK-based company called 'Keep Calm and Carry On' Ltd had registered the slogan as a community trade mark in the EU & USA, after failing to obtain its registration as a trademark in the United Kingdom.
The company issued a take-down request against a seller of Keep Calm & Carry On products, but their right to claim the trademark was questioned, as the slogan was used before registration & was not recognisable as indicating trade origin.

bbc.co.uk/news/av/uk-150…
An application was submitted to cancel the registration on the grounds that the words were too widely used for one person to own the exclusive rights, but the request for cancellation was rejected & the trade mark is still protected in all EU countries.

Sunlit uplands!
Political critic Owen Hatherley, author of The Ministry of Nostalgia: “It is a nostalgia for the state of being repressed.”

What bewilders him is why so many evince a dewy-eyed nostalgia for a time that they’ve not experienced, if it ever existed at all.
lareviewofbooks.org/article/keep-c…
It's a story of failed wartime propaganda, a mythical British identity constructed by repressive elites & corporate power.

Facing the multiple crises of corruption, COVID & climate change, the phrase resonates, but the LAST thing we should be do response is keep calm & carry on.
As Britain lurches from crisis to crisis, the press have a predictable response. This is post-war propaganda on an unprecedented scale.

But let's NOT keep calm & carry on: let's get angry & fight for a fairer, safer, greener, less divided, more peaceful & better governed future.

• • •

Missing some Tweet in this thread? You can try to force a refresh
　

Keep Current with GET A GRIP

GET A GRIP Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @docrussjackson

GET A GRIP Profile picture
Nov 11
🧵 OPEN LETTER

Defend the @BBC Before It’s Gone

The BBC isn’t perfect — but it’s ours. As coordinated attacks on its independence intensify, I warn that if we don’t defend it now, we may lose more than a broadcaster — we may lose a cornerstone of British democracy... Image
As a long-time critic of the @BBC, let me spell it out: what we’re seeing right now isn’t organic outrage — it’s a sophisticated coordinated campaign by ideological enemies and commercial competitors to undermine the BBC’s independence and funding. Image
If you can’t see that, you’re being played — and that’s exactly the point.

Let’s start with Michael Prescott, author of the dodgy dossier leaked exclusively to The Telegraph, who is a PR man and former political editor at Murdoch’s Sunday Times.

news.sky.com/story/who-is-m…
Read 40 tweets
GET A GRIP Profile picture
Nov 2
🧵

Shameless Matt Goodwin’s post is a cascade of fearmongering, distortion, and pseudo-intellectual racism.

It takes a handful of horrific individual crimes and turns them into a sweeping indictment of entire communities.

It's pure scapegoating, dressed up as social science.
1. Misrepresenting facts.

Many of the crimes Goodwin cites are still under investigation, misreported, or involve UK citizens, not “illegal migrants.” The Huntingdon suspect is British-born — yet he cites it as evidence of “mass uncontrolled immigration.”
Image
There is no factual link between the Huntingdon attack and migration.

In fact, once you control for age and sex, non-UK nationals are slightly LESS likely to be in prison than UK citizens — and for violence and robbery, non-citizens are under-represented.
migrationobservatory.ox.ac.uk/resources/comm…
Read 17 tweets
GET A GRIP Profile picture
Nov 2
🧵

Shameless opportunist Rupert Lowe is the most dangerous and most extreme MP in the UK.

His latest stunt is a letter to the PM that strongly implies the knife attack on a train was the product of “mass immigration” and “Islamic extremism”. It had *nothing* to do with either.
The incident was reported as NOT terror-related and the suspects BRITISH BORN at around 8:30 am: by @BBCNews 8:32; @Guardian 8:34; @SkyNews 8:36;
@ITVNews 8:38.

Lowe published his letter strongly implying it was 'Islamic extremists' on @X at 08:41. It quickly gathered 1M views. Image
Lowe is a modern day Oswald Mosley, shamelessly normalizating far-right discourse.

His letter is political malpractice: it mixes fear, plausible deniability, and ineffective proposals that would shred civil liberties and wreck lives, all while offering zero credible evidence. Image
Read 32 tweets
GET A GRIP Profile picture
Oct 10
🧵

Let's not mince words.

A handful of selfish sociopathic billionaires and the populist politicians and media they fund have deliberately divided and radicalised millions of people across the world, solely to protect their wealth and power.
They claim to want to help “save children” while spreading distrust of experts, reputable journalism, climate science, and vaccines — which have saved over 100 million children since 1974.

By dividing the public, they protect their wealth and power.
Rather than justify how their wealth was earned, these elites cultivate scepticism of their critics and of expertise itself.

This deliberate erosion of trust shields their interests while undermining the science that saves lives and protects our planet.

Read 66 tweets
GET A GRIP Profile picture
Oct 8
🚨

Robert Jenrick closed his Conference speech with: “Let’s build this NEW ORDER. Let’s TAKE our country back.” Hitler's “New Order” was a vision for an Aryan-led Europe which involved exterminating or enslaving “undesirable” minorities.

Jenrick has a Jewish wife. He knew this. Image
Across mainstream platforms and parliamentary stages, an extremely dangerous rhetorical drift is taking hold.

I've written elsewhere about what Prof Ruth Wodak calls “the shameless normalisation of far-right discourse” in relation to British politics.

In Britain, a group of prominent MPs—including Nigel Farage, Lee Anderson, Rupert Lowe, Robert Jenrick and Suella Braverman—are normalising far-right discourse through three recurring frames/themes: invasion, scapegoating for cultural destruction, and demographic replacement. Image
Image
Read 31 tweets
GET A GRIP Profile picture
Oct 6
🧵

Let's talk about chainsaw enthusiast, Musk buddy, and darling of the global free-market right, Javier Milei.

Let’s look at which UK politicians and news media have been most effusive in their praise for him, and at whats happened to Argentina since he was elected in 2023. Image
Milei’s election as President of Argentina in November 2023 was met with enthusiasm from right-wing news media and populist politicians who praised his libertarian, anti-establishment platform as a model for radical economic reform. Image
Support was often framed in the context of Thatcherite principles, with Milei seen as a disruptor against "socialism".

1. Kemi Badenoch celebrated Milei as a "template" for her own potential Government, aspiring to be "Britain’s version of Javier Milei". Image
Read 38 tweets

Did Thread Reader help you today?

Support us! We are indie developers!

This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Don't want to be a Premium member but still want to support us?

Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal

Or Donate anonymously using crypto!

Ethereum

0xfe58350B80634f60Fa6Dc149a72b4DFbc17D341E copy

Bitcoin

3ATGMxNzCUFzxpMCHL5sWSt4DVtS8UqXpi copy

Thank you for your support!

Follow Us!

Send Email!

:(