Most plans fail.

When they do, your next few steps are critical.

Here's how to effectively diagnose, course correct, and get back on track after a plan gone wrong.

Thread 👇
The truth is, we fail a lot.

But what sets successful people apart is their ability to figure out what when wrong & how to fix it next time around.

Next time you hit a brick wall, here's what to do.
0 - Keep moving

"When Plan A fails, remember there are 25 more letters" — Chris Guillebeau

As an entrepreneur, failure is part of the game.

We know this by now.

But no matter how many times we hear "fail fast, fail often" or "fail up," the emotional blow still hurts.
The truth is, it sucks to fail.

And it's going to hurt.

Take a moment to mourn your losses and then get back to work.
1 - Plan? Or execution?

The first —and most common— mistake is assuming that the flaw lies within your plan.

In the 12 Week Year, Brian Moran says that 60% of the time the breakdown is in our execution of the plan, not the plan itself.
“Having a way to measure your execution is critical because it allows you to pinpoint breakdowns...”

Performance tracking is essential.

If you're not measuring how well you are executing your plan, there's no way to know if your plan is even broken.

Step 1 > start tracking.
2 - Understand the assumptions

If your execution is solid, then it's time to look at the plan itself.

In The Lean Startup, author Eric Ries points out that all plans are based on a foundation of assumptions.
When a plan goes wrong, it's likely evidence that one of your assumptions is flawed.

Define the set of assumptions behind your plan explicitly:

"I assume X is true, so I will do Y"

Acknowledging them in their raw form will likely shed light on things you may have overlooked
3 - Review your results

Even failed plans have results.

These results —and any accompanying data— contain clues that will give you insight into which of your assumptions fell through.

Your job is to uncover those clues and to determine which assumptions need to be revisited.
4 - Don't plan, experiment.

Reframe future plans as experiments.

When we do this, failures hurt less & our likelihood of perseverance goes up.

"Surprisingly, the minute I thought of these as experiments... I felt immediate relief," says Ex-NASA engineer Matthew Cornell.
Experiments are expected to fail.

It's the basis of the scientific method, after all.

But don't just design 1 experiment —design 10.

Having a backlog will lighten the blow of future failure and create a seamless transition to the next phase.

Maintain your momentum.
Ultimately, failure is part of the game, but it doesn't have to be the end of it.

Make these adjustments to your process now and you will be far more likely to persist through setbacks and ultimately reach your goal.
Working alone is hard.

For tweets on productivity & achievement frameworks for freelancers, indiehackers, and soloprenuers, follow me:
@shane___martin

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More from @Shane___Martin

6 Nov
Goals — Why you need them, when to ignore them, & how to increase your likelihood of getting to the finish line.

The best advice, tips & tweets from the master of the mind: @thedankoe

Thread 👇
I love talking about goals...

But I also love learning from Twitter's best thinkers.

@thedankoe just so happens to be fluent on the topic.

I dove deep through his treasure trove of tweets & hand-picked my favorite lessons.

But first, why goals?
1: Goals = Happiness

The truth is, goals make life hard.

They require discipline, work ethic, and a whole boatload of sacrifice.

Why in the world would you put yourself through that?
Read 14 tweets
14 Oct
Do you have a Procrastination Protocol?

Here are 7 ways to bust the procrastination bubble that having nothing to do with “powering through it.”
A procrastination protocol is a series of pre-defined steps & strategies that you can turn to when facing a period of procrastination.

Here are the tactics I use listed in the order that I deploy them.
1 - Embrace the resistance

When we resist the feeling of resistance —we freeze it in place.

Instead, stop running from your procrastination and just embrace it. You’re procrastinating, so what.

Realize that this is a temporary state and you’ll be back in action in no time.
Read 12 tweets
3 Oct
Are you getting the most out of your goals?

Goals can be powerful —but just having them is not enough.

If you want to unlock their full potential, you have to take a proactive role in deploying & maintaining them over time.

Here's what you need to know:
👇
We all know that goals are important. They play a critical role in our ability to consistently improve our lives.

However, most of us don't actually use them effectively.

As such, we inadvertently handicap our own growth & limit our chances of success.
A goal has two functions.

First, it tells you where you’re headed.

A North Star that guides & shapes your efforts, ensuring that you’re consistently pointing in the right direction.

This guiding function represents the practical power of your goal.
Read 15 tweets
26 Sep
Actually, there is a secret to success…

But it has nothing to do with working harder, having better ideas, or knowing the right people.

If you want to make success inevitable, stop obsessing over what to work on & start looking at how you work.

🧵👇
Successful people work with intention.

Not only do they set goals, but they design their days to make incremental, consistent progress toward them.

To be effective executors, we must stop leaving work to chance & get serious about designing an execution framework of our own.
Here’s the cool thing…

An execution system is a force multiplier for everything that you do —a shot of adrenaline in the arm.

If you spend the time to build it once you’ll reap the benefits for the rest of your life.

So how do we do it?
Read 18 tweets

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