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Atul Mishra Profile picture
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13 Dec, 5 tweets, 2 min read
India saw a spate of beauty pageant winners in the 90s. That was the post liberalization India. India became a huge market for health and beauty industry and an Indian winning a beauty pageant was just the push Indians needed to lighten their wallets (or purses).
India will see a spate of beauty pageant winners in the next 10 years too. This is the post pandemic India. With a China in decline, India remains the biggest and most resilient market for health and beauty industry.
An Indian #MissUniverse is just the push Indians needed to lighten their wallets (or purses) for cosmetics, treatments, medicines, diets, apparels, and accessories.
Can't be true that India didn't produce any pretty (and tall and confident and Teresa admiring) lady in the last 21 years.

Remember Venezuela and the lovely Venezuelan ladies. They stopped producing beauty pageant winners the moment Oil prices crashed and the country collapsed.
No winners after 2013😄. The oil drop started from 2014.

Jai Shri Ram.

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More from @TheAtulMishra

Atul Mishra Profile picture
26 Oct
My favourite interview question is “What are the 3 farm laws and why are they being opposed by some farmers in India?”

The way most candidates struggle to explain is deeply disturbing. And these are bright Mass Com Grads I’m talking about. The hit ratio is 1/20.
Extremely Seditious (and) Evil Terminologies (are) Tormenting Nation’s Economy and Tranquility.

Looking For Disclosure, Resolution!

Real Solution Lies (in) Spreading Proper Reports.
The above tweet sounds absolutely moronic 😂 but look at the capitalised letters.

ES ET NET
LF DR
RSL SPR

Memorise those 3 lines, those are India’s new Agri laws.
Read 4 tweets
Atul Mishra Profile picture
16 Oct
Let me quietly demolish this cute little outburst. Whatever I’m going to quote is from Valmiki Ramayan.
1. Ravan is a scholar: this is a myth. Valmiki adorns Ravan with many adjectives, chief among them are - पातकी (sinner), अधम(fallen), राक्षसाधम(worst among Rakshasas), दुष्कृत् (terrorist) and व्यभिचारी (rapist). Scholarly Ravan came into being only in modern interpretations.
2. Ravan is a master warrior: Ravan was a decent warrior. But he wasn’t the invincible warrior he is portrayed to be. Kartivirya Arjun beat him like a mule. Vali tucked him in his armpit. Even Sugriva threw him around like a sack of potatoes. Ravan’s son Meghnad showed more valor
Read 7 tweets
Atul Mishra Profile picture
14 Oct
India is a hungry country, shame on PM Modi - a thread

The Global Hunger Index (GHI) launched on Thursday ranked India at 101 position out of a total 116 countries. India is also among the 31 countries where hunger has been identified as serious.
So is #GHI a UN 🇺🇳 curated list?
Is it an international body?

Umm no, GHI is an index created by a non-profit organization named International Food Policy Research Institute (IFPRI). It was established only in 2006.
So how is the so called hunger index calculated?

The GHI is calculated on four parameters:

1) Undernourishment: calculated by the share of the population whose caloric intake is insufficient.
Read 13 tweets
Atul Mishra Profile picture
11 Oct
I am a devout Sanatani. But I hate Jagratas! – A Thread

I think the first time I witnessed Dilli ka Jagrata, first-hand was in 2011. I had recently shifted to a 1 room set in a society in Dwarka after staying in Gurgaon for almost 3 years.
Being a devout Sanatani, I absolutely hate the college-fest-style celebration that Jagratas are.

I absolutely detested the way the ‘Vigrahas’ were carried to the venue.
A truck slowly made its way to the community park in which plastic vigrahas of Devi Durga and a bunch of other gods were kept. The vigrahas were fixed firmly with a thick rope.
Read 28 tweets
Atul Mishra Profile picture
7 Oct
20 years of Narendra Modi “The Leader” - 7 Badass skills you can learn from him (a thread)
1.History only remembers decisive people: Pakistan attacked us. Let’s respond. UP elections are ahead let’s still go for demonetisation. Let’s start GST. Abolish 370. Many things will work. Many won’t. Take a decision because there is no such thing as a perfect decision.
2. Be a disruptionist: Commonplace is okay. Following the rules is nice. But only those who are not afraid to shake things up a little are the ones who can change the world. All change makers are disruptionists.
Read 9 tweets
Atul Mishra Profile picture
6 Oct
Once you have a sizeable following on social media, you lock yourself up in a jail of perceived intellect - a thread.
How many times have you authored a nice tweet and deleted it because you thought that it was a little stupid? I’m sure many times.
How many times have you deleted a tweet because the first few reactions to it were not on the expected lines? I’m sure many times.
Read 9 tweets

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