Everybody writes cold emails wrong.

You either wrote it like an ad, you made it look spammy, or you made it too long.

Here's how you do it correctly.

THREAD
It has to be made abundantly clear to the recipient this was not an automated email.

Hence what we call the {{first line}}

I put it in brackets because you can automated it as a merge field.

A merge field means it directly draws it from a CSV file you upload
So you have a Google Sheet with columns

Name
Email
Company
First Line
"Hey {{name}}. {{First line}}"

Is the first sentence of the cold email

Now what do you write in the rest of the email?
One angle is a question.

"Hey {{name}}. {{First line}}

Quick question, do you need a commission only sales rep?"
"Hey {{name}}. {{First line}}

Quick question, do you need a database of ecommerce brands?"
"Hey {{name}}. {{First line}}

Quick question, have you tried Google Shopping ads?"
This works so hilariously well because it's short.

The longer the email the less probability it will be read in entirety.

YOU'RE NOT WRITING AN AD.
Now what about those first lines?

Annoying to make, right?

Or you can use quicklines.ai to write them for you
We've sent hundreds of thousands of cold emails. We know what works in first lines.

Those sentence structures are used in Quicklines.

"But they all look the same"

Yes that's the point. Because they work

Every other tool was designed by people who don't send cold emails
Your next logical question is "how do I get the emails?"

Read this thread

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More from @blackhatwizardd

23 Dec
Took like 3 hours to get 234 followers and 5k views wtf
943 likes on first video hahahaha what the
HAHAHAHAHA YO WTF THAT WAS FAST what illegal activity? 😂
Read 4 tweets
23 Dec
“I do Facebook ads for e-commerce”

Is not an offer

“I do cold email for agencies”

Is not an offer

“I do email marketing for course sellers”

Is not an offer

Retweet this thread
An OFFER is what a prospects GETS in exchange for what YOU GET

The prospect is not buying “email marketing” or “cold emails” or “Facebook ads”

They’re buying a specified result you promise
You sell the result

“We get you 3x return on ad spend or you pay nothing”

“We get you 10 appointments per month and you only pay when they show up”

“We get you $10,000 extra per month and you only pay us if we perform”
Read 11 tweets
22 Dec
How to make money

> Bold promise
> Back up said claim with evidence
> Embed calendly booking on bottom of page
> Send traffic to page
"But if I'm not sending links inside my cold emails how will they get to my site?"

> The domain you send from redirects to your main website
> People WILL copy your sending domain and paste into address bar
"But what if I don't have results"

> Get free or low cost client with guarantee
> If you can't perform give a refund
> Try again until you can perform
> Use results to get paid clients
Read 4 tweets
21 Dec
Nobody is buying your stuff because you don’t have an actual value proposition.

“We’ll help you increase productivity”

“We’ll help you increase performance”

This makes no sense.

THREAD
You need an actual quantification of what your service does.

“We’ll make you an extra $10,000 per month”

“We’ll get you an extra 10 leads per month”
Say you sell creation of email flows to course sellers.

Guys go

“I’ll have you 6 flows built in 2 weeks or you pay nothing”

They don’t care about the creation of the flows, let alone know what a flow IS.

This means precisely nothing
Read 11 tweets
20 Dec
So many dudes go do sales or lead gen for a company that is inherently garbage and then believe they’re bad at what they do.

“Anon, you’re not closing any deals”

“Oh no I must be bad at this”

Very large percent of time the company just has nonsense
Example:

You’re selling a $5,000/year software.

Prospect asks “do you have any case studies or results from current clients”

Logically then you approach company you’re working for and ask “hey can I get some case studies”
They respond with some dumb shit like

“No that is confidential information. Everybody else closes the deals without those why can’t you?”
Read 7 tweets
19 Dec
Easiest path to making more money is to stop charging month by month.

You charge 3 months up front.

Now let me explain WHY
1. It is nearly impossible to get results for anybody within 30 days.

Even 60 is hard.

You need sufficient time.

If somebody is paying every 30 days that means if no return is seen in 30 days they don’t continue
2. Cash flow

You’re charging $3k/mo. So you get $9k up front.

Now you can deploy this for growth.

It costs you $200-$300 to generate a call?

You close at 20%

That means you pay $1,000 - $1,500 for every $9k you generate
Read 6 tweets

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