#BlueMonday was invented by PR firm Porter Novelli in 2006 to help their client Sky Travel flog holidays on our January salaries. They shopped it around before a part-time tutor at the Centre for Lifelong Learning, attached to Cardiff University, put his name to it.
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The same person put their name to a daft equation that says the happiest day of the year is in June. That one was for Walls ice cream.
Newspapers love this crap because it's easy copy-and-paste filler. But it's just marketing.
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Newspapers love this crap because it's easy copy-and-paste filler. But it's just marketing.
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Evidence suggests other times of year are worse for suicides and for depression diagnoses, so there's really nothing in it at all.
So feel free to feel miserable any time you like!
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Sources:
badscience.net/2009/01/part-4…
theguardian.com/science/blog/2…
So feel free to feel miserable any time you like!
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Sources:
badscience.net/2009/01/part-4…
theguardian.com/science/blog/2…
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