Kieran Drew Profile picture
Feb 8 11 tweets 2 min read
I've been writing online for over 1000 hours now.

Here're 7 things I would NOT do if I had to start from zero tomorrow:
Most people who start writing, quit.

The key to consistency is early momentum.

I made nearly every mistake under the sun when I began my journey.

Here they are, so you don't have to:
Build a Blog

It’s tempting to set up a website, but the truth is no one will visit. Not for a long time.

And that time is crucial.

Early on you need feedback to grow. And writing to no one is lonely and depressing.

Go to where people are. Then take them to where you want.
Focus on Quality

I used to spend 30 hours on a blog post. I’d be lucky if 30 people read it.

The truth is that perfect is the enemy of progress. Repetition gets results, not relentless editing.

Instead, focus on volume.

Quantity precedes quality.
Be Anonymous

I get it. Writing is vulnerable. You don’t want friends to find you. But even if they did, they won't read your shit.

When you use your name you take responsibility. You work harder.

Plus, people want to connect with real people. Not mindset accounts.
Read Books

As someone guilty of this, trust me:

Reading can be procrastination.

There’s only one investment of time that will get you what you want, and that’s writing. A lot.

So yes, pick up a book or two. Learn copy. But start publishing way before you're comfortable.
Spread Across Platforms

I wrote on Twitter, Medium, Reddit and Insta. What I know now:

If you try to grow everywhere, you grow nowhere.

The truth is there’re many paths to success as a writer, but you only find them if you're willing to commit to one.
Find Clients

Getting paid to write is fantastic.

But chances are, early on, your writing sucks. Mine did. And building a freelancing career takes time and effort – time that could be spent learning.

So if money is the aim, take 3-6 months to focus on the craft.

It pays off.
Start a Newsletter

As a writer, your email list is your MOST important asset.

But sending weekly emails to a small list is a waste. Instead, double down on Twitter. Plug your lead magnet to collect emails.

Then start emailing frequently when you're ready for the next stage.
Writing online is a magnet for success - but first you need to prove to yourself that you have what it takes.

So follow this advice. Start on Twitter. Avoid shiny object syndrome and commit to simply writing.

At one point, you'll be surprised how far you've gone.
Thanks for reading.

I've made a guide that's perfect if you're writing in 2022 and struggling to decide your niche. It'll help you define your message to stand out from the crowd. You can get it here for free:

writersniche.carrd.co

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More from @ItsKieranDrew

Jan 28
One of the best storytellers of our time: Ira Glass.

He tells stories to over 5,000,000 people per week.

I deep dived into his interviews to discover his secrets.

Here’re the 7 lessons I found:
Start in the Action

The right story can move mountains, but first – you need to grab attention.

How?

Strong hooks. Use:
• Curiosity
• Surprise
• Shock

Start with the problem and your audience remains for the resolution.
Story is Sequential

Build your story block by block: this happened, so X, but Y, then Z.

The result is a journey that builds momentum and suspense.

Form gives the impression of a final destination. Bring your audience for the ride.
Read 13 tweets
Jan 25
School has failed you.

There’s a different rulebook for writing online.

Here’re my 10 favourite models to help you create content your audience loves to read:
Less is More

At school you’re penalised for falling short of the word count.

But online we celebrate compactness. Great writing is lean writing.

Less words, more impact.

Slippery Slope

Teachers get paid to read your writing. The world does not. You need to earn attention and then keep it.

Follow this rule:

Every sentence moves the reader to the next.

Read 14 tweets
Jan 22
Journaling is the most powerful mental habit for writers and entrepreneurs.

But most methods aren’t optimized for results.

Here’s the simple system I’ve used for over a year to create more happiness, self-awareness and success:
Every day you’re bombarded with information. Thoughts are scattered. Life is relentless.

Journaling brings calm to the chaos.

In this thread I’ll show you how to do it effectively (in as little as 10 minutes a day). Image
A note:

At first journaling feels pointless. Most worthwhile things do.

But trust me - the more you do it, the better the results.

You piece together a map of your mind. A log of decisions. Data to guide future action.

This is powerful.

Here’s the setup:
Read 19 tweets
Jan 20
Storytelling is the most powerful skill you can learn.

And every great story follows the same format.

Here’s an effective framework for you to create an incredibly compelling tale with your content:
The best businesses don’t sell products or services.

They tell stories that transform their audience. And they're loved for it.

If you’re writing online, you can do the same.

This is the StoryBrand framework 👇
Every story in a nutshell:

“A character who wants something encounters a problem before they can get it.

Then, a guide steps into their life, gives them a plan and calls them to action.

This action helps avoid failure and ends in transformative success.”
Read 20 tweets
Jan 18
One of the hardest parts about writing online:

Finding your voice.

But what if you could develop a strong writing style your audience loves to read (in less than 10 minutes a day)?

With this exercise, you can:
Even the best ideas can be ruined by weak writing.

There’re two ways to find your voice:

1. Slowly and painfully (though an insane amount of content)

2. Quickly and deliberately

Today, I’ll show you the latter. This is the 'Analyse and Adapt' technique.

First:
Who are your top 5 writers?

These are the people you follow consistently. You enjoy their style and resonate with their message.

Pick no more than 5. Constraints create creativity.

Here're mine, for example:

Jack Butcher, Naval, Dan Koe, James Clear, David Perell
Read 16 tweets
Jan 13
In September 2021, I set a challenge to write 30 threads in 90 days.

The result?

7018 followers. 613 email subscribers. And 5 job opportunities.

Here’re 7 reasons why you need to write more threads (and why 'growth hacks' are a waste of time):
The first 9 months of my Twitter were tough.

I’d spend hours replying to big accounts – hoping for engagement.

It was slow. Unpredictable. And seriously unrewarding.

And when you think about it, a waste of time.

Why? 👇
Your Twitter account should be a platform for business and connections, not platitudes and comments.

So even if you build a good following – the question is:

So what?

If you're serious about writing online, here’s why threads are the answer:
Read 15 tweets

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