There are many ways to measure success, but we all understand money (though it feels weird talking about it!).
I launched my first paid course—about setting up GTD in @RoamResearch—in Sep 2020. In 17 months, with 3 paid courses, my total sales were $56,627.
Adding in coaching clients that came in through my courses, that number is really $75,000+.
That’s not “quit the rest of my coaching practice” money, but it has allowed me to make much better choices with my time.
Why am I bringing this up?
Here’s why:
As of today, I’m just shy of 1,500 Twitter followers, around 1,240 YouTube followers, and my newsletter email list (which I only just started growing) has about 240 subscribers.
In short, if you have a product that helps people, you don’t NEED a huge following.
Connect with communities with similar values and goals (I was hugely helped by contributing in the Roam community early on) and start helping people.
Then package that help and start selling it! Give people value, they’ll give you money—and that’s the way it should be!
The world needs creators and helpers, so create and help!
If you’d like to help me grow that (free) newsletter I mentioned, you can sign up here: rjn.st/weekend-upgrade
It helps you upgrade your productivity and communication. It goes out every other Friday (next is Feb. 11).
One last note: Building your audience is awesome, and I’m certainly working on that too.
But there’s no reason not to have something valuable to give them—in exchange for money—as soon as you can. If you can build an audience AND earn revenue, that’s the best of both worlds!
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1. Routines - Daily/weekly/monthly/etc. They keep your work/life/systems well-oiled.
2. Project-specific - Tasks that recur, but are tied to a project (and go away when the project is done).
3. Standard Operating Procedures (SOPs)
These are COLLECTIONS of tasks that recur together. They may be as simple as “project start-up” tasks that you use for all projects, or as robust as a complete template for a specific type of project.
I tweet a lot about productivity, but I’m also a church musician (among other things). Yesterday the 2nd reading at church was Paul’s famous discourse on love.
It’s often used for weddings—which is lovely—but I fear that pigeonholes a profound and far-reaching text.
We definitely SHOULD be patient and kind with our nearest and dearest.
We should also be patient and kind with everyone ELSE—including those who make it super difficult to be patient and kind.
Love, by Paul’s definition, is all-encompassing—and not just in the sense that it should be practiced with everyone.
“It bears all things, believes all things, hopes all things, endures all things.”
⌛ We need more time for our kids
⌛ We need more time for our work
⌛ We need more time for our sanity
But time is fixed, isn't it? We can't just "make more."
Literally, yes. But PRACTICALLY...
💰 You can invest time the same way you invest money.
This concept isn't new:
"A stitch in time saves nine."
"An ounce of prevention is worth a pound of cure."
If you invest time wisely, you create time down the road.
A story:
When I became choir director at my current church, they were accustomed to receiving practice CDs every week.
I didn't WANT to record every week, so I built a practice website instead. Once I had recorded a song it was done forever, and I didn't have to burn CDs.
There’s an “artist” side to me (read, perhaps, “crazy”) that is all the more COMPELLED when @Conaw shares his insecurities about building @RoamResearch. I appreciate authenticity.
After all, unlike Beau, I *AM* selling something. Several things.
Wouldn’t I be wise to spend more time learning other Tools for Thought? Spreading the “productivity workflows WANT to live in Tools for Thought” gospel?
📷 Picture this: It's mid-March. You are working in your smooth productivity workflow. It is tailored to the way you work and think, and specific to your needs.
How much more will you accomplish? $500 worth?
If you're like me, MUCH more than $500 worth!
Next, the time.
Why is this a cohort course rather than a static video course?
⏳ Because iteration takes time.
For you to build a productivity workflow tailored to YOU, you need my framework. But you ALSO need guidance and feedback over time.