If I had to suggest ONE platform for someone to start posting on in 2022, it’d be YouTube.
Want to why?
Some stats to start off:
- Over 2.3 billion people worldwide use YouTube once a month.
- More than a billion hours of content is consumed on YouTube every single day.
- YouTube is the second most used social media platform (after Facebook)
It’s been around for less than 2 decades, but for any website, that’s a long time.
Even if another platform like TikTok amasses millions of users, it’ll still have to build the credibility that YouTube has built up since 2005 and continues to build into 2022.
More people are joining YouTube every year, and more people are spending money on the platform...including advertisers:
- In 2020, the biggest advertiser on YouTube was Apple who spent $237.15 million.
- YouTube generated $19.7 billion in revenue as of January 2021.
So YouTube’s still growing and probably isn’t going anywhere.
And you’re not too late to start.
Some students who took my course less than a year ago have now got over 100k subscribers...
There’s always space for new creators if you can create valuable content that people want to watch.
But what makes YouTube better than TikTok or Instagram? To be honest, those are great platforms too but YouTube does have specific benefits...
...including:
-A global audience 👥
-A refined algorithm that promotes your content 📈
-An easy content management system 📒
-An ability to monetise more effectively 💰
And there’s more...
-Content works for you after you’ve recorded it 💪
-Your videos can be repurposed for other things 🎮
-The opportunity to collaborate with other YouTubers 🤗
-The opportunity to work with your favourite brands 👀
If you'd like to know more about how to grow a YouTube channel, check out Cohort 5 of my Part-Time YouTuber Academy 😃
We sold out 50% of places in the first 24 hours so grab your spot now 👇