Ali Abdaal Profile picture
Mar 8 18 tweets 3 min read
Here’s 12 books every YouTuber should read in 2022 👇
'Anything You Want’ by Derek Sivers 🎸

If you’re looking for a little inspiration and a massive boost of positive vibes, this (small-ish) book is a great reminder to keep going when things get tough.

I pick it back up whenever I feel imposter syndrome taking over.
‘The War of Art’ by Steven Pressfield 🎨

Half the battle is won before you even press ‘record’.

If you’re struggling with getting started on your YouTube channel, this book’s for you.
The Motivation Myth’ by Jeff Haden 🏃

YouTube can take up a lot of time and energy.

The Motivation Myth focuses on a positive mindset where we focus on enjoying the process behind what we do.

This has been key for me enjoying YouTube for 4 years.
‘Getting Things Done’ by David Allen 💪

If you’re a big procrastinator or somebody who wants to be more productive, GTD is often quoted as the greatest productivity book of all time.
👆One of my favourite quotes ***“Your mind is for having ideas, not for holding them”*** changed the way I store my video ideas.
‘Show Your Work!’ by Austin Kleon 📖

This is one of my all-time favourite books. It breaks down 10 rules to become more creatively productive and ‘discoverable’ as a creator.

You could read this in a couple of hours too.
‘Steal like an Artist’ by Austin Kleon (again, what a guy) 🥷

There always seems to be this anxiety about needing to be original with content. Austin basically say this is a myth and everyone’s always ‘stolen’ ideas from each other and reworked them into their own content.
If you’re struggling for ideas or worried about being original, read this👆.
‘Storyworthy’ by Matthew Dicks 📜

Before I started YouTube I didn’t appreciate the power of storytelling but telling stories and creating narratives is really important.
I learned everything I know about storytelling from this book and Matthew even coached me for a few months last year.
‘The 4-Hour Work Week’ by Tim Ferriss ⏱️

I’ve mentioned this more times than I can remember so I won’t bang on about it. In brief, this book changed my life.
‘The E-Myth Revisited’ by Michael Gerber 📈

As your channel grows, you’ll need to consider outsourcing and maybe even building a team.

E-Myth is all about moving away from being the doer (the “Technician”) towards being more of the visionary (the “Entrepreneur”).
‘Crush It!’ by Gary Vaynerchuck 👊

Gary flipped his family’s wine store into a $60 million business and now has a media empire (you might’ve heard him mention it 😉).

If you want to learn how to grow your brand, worth picking this up.
‘Atomic Habits’ by James Clear 🖊️

If you’ve not read this by now, make it a priority. It’s become the go-to book on habits and behavioural change. In the book, James shares a great breakdown of 4 laws for sustaining success and that’s to make whatever you’re doing...
1. Obvious
2. Attractive
3. Easy
4. Satisfying

Watch my review here 👉
‘Primal Branding’ by Patrick Hanlon 👨‍👦

Branding isn’t just for companies like Apple, it’s really important on YouTube too. It’s key to creating loyal communities and cultures.

This book made me appreciate the importance of branding and accelerated the growth of my channel.
Going to grab one of these books?

Or maybe I’ve missed your favourite...

Let me know by commenting on this thread 😃

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More from @AliAbdaal

Mar 7
Whenever we launch a new cohort of the Part-Time YouTuber Academy, I'm excited to show our students just how much value we've packed in.

A core part of this is inviting other creators to guest speak on topics they're passionate about.

Here's some of what we've got lined up👇
When you click on a @Mrwhosetheboss video, you know you're going to find out the latest in tech while being wildly entertained. With over 10M subs on his channel, you’ll learn from Arun about “Script Writing for YouTube” when we kick off this March.
@Mrwhosetheboss Maven of minimalism @mattdavella is joining us this cohort for a “Deep Dive Into Filmmaking”. You might know him for his high production value and stoic productivity tips that he shares on his 3.3M sub YouTube Channel, or for his course, Slow Growth.
Read 6 tweets
Mar 7
The most common question I get about my Part-Time YouTuber Academy is ‘why is it so expensive?’

But this course isn’t a bunch of pre-recorded clips or a set of PDFs.

It’s so much more.

This is what you’ll find inside 👇
👥 A fully-fledged team

Coming into the 5th cohort of PTYA, we’ve got tens of people working behind the scenes.

This includes the teachers like me, student supporters and folks who crunch data so we can offer you personalised support.
⚙️ The Infinite Content Engine

“ICE” is the system that I’ve created for my channel that I’ve used for the past 4 years.

It’s allowed me to grow from 0 to 2.7M subscribers while doing YouTube part-time and it’s exactly what I’m going to share with you.
Read 10 tweets
Mar 7
Here’s 23 lessons to succeed on YouTube in 2022 👇
🥊 1. Doing YouTube is hard.

If you get into it cause you think it’ll be easy money, reconsider your options.

You’ll find yourself sacrificing a lot and learning new skills before you actually see any results.

You just need to be patient and ride that wave 🌊
🎨 2. Create, create, create.

Consistency is King.

Forget about trying to find a viral hit when you start out.

Instead, post 1 video per week consistently and your life will change.

Focus on getting better, not bigger. Growth comes over time.
Read 25 tweets
Mar 6
My YouTube channel makes over $130k each month from Adsense and sponsorships.

Our overall business revenue which includes courses, affiliate deals and products is over $350k per month.

It’s bloody ridiculous.

Here’s how you can monetise your passion too 👇
There are loads of ways to start making money on YouTube, but I found that these 6 are the best:

🎬 The YouTube Partner Program (YPP)
👯 Sponsorships
🔥 Affiliates
⭕️ Community Earnings
💻 Online Courses
👕 Merchandise

Let's break them down 👇🏼
🎬 1. The YouTube Partner Program (YPP)

There are 2 requirements you have to meet before qualifying for the program:

- 4,000 public watch hours in the last 12 months
- At least 1000 subscribers

Sounds easy but YouTube is hard.
Read 21 tweets
Mar 6
It takes between 52 and 152 videos to get your first 1,000 subs on YouTube.

The trick to creating all these videos is making filming and editing as frictionless as possible.

Here’s how 👇
⌛ 1 - Consistency

The more you do something, the more it’ll become a habit.

All you really need to do is make one video per week. That’s it.

Focus on this week’s video, then move onto the next, before you know it you’ll be on a roll.
🏋️‍♂️ 2 - Low Lift Content

If you’re in this for the right reasons, you’ll probably be bursting at the seams with video ideas.👇
Read 16 tweets
Mar 5
Getting started on YouTube is easier now than ever before.

With a bunch of free tools, a positive mindset and consistency, here’s why you can become a YouTuber in 2022 👇
Content’s easy to create 🎬

Smartphones have lowered the barrier to entry.

Most phones have good camera quality (at least to start with) and there’s a bunch of free tools to use to improve the quality (if you want to).
Free tools 🆓

‘I need to buy X and Y programmes to make it as a YouTuber’.

Nope - there are a ton of free tools to use if you know where to look. Just Google ‘Free Video Editing Software’ and work from there.

Read 9 tweets

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