atareh.eth Profile picture
Mar 20 7 tweets 2 min read
Last night I had an epiphany about creators looking to building an audience on Twitter

The reason so many people start by writing helpful threads and content but devolve into shitposting + memes is that the dopamine hits are easier, faster and cheaper
Writing takes WORK. It takes even more work to be good and get noticed.

My post from November about BAYC x Surpeme has 250K impressions

But this wasn't an easy thread to write and I wasn't sure if it was going to be noticed or appreciated

Alternatively, I can post a funny meme that takes me a few minutes to create, and get tons of engagement, likes, followers, RTs

If you allow it, your brain will slowly shift and chase the cheapest dopamine available

If you're not writing because you love it - you'll allow this to happen
because (and you have to be honest with yourself), you're not writing because you love it, you like what it gave you: dopamine hits via twitter
Noticing this is the first step to get you back to writing and creating from a place of curiosity and excitement, vs chasing dopamine.

Build slowly, don't overload your dopamine input, and you will have the motivation to write and create everyday
For more long form, thoughtful content on web3, crypto, NFTs and general degen news, sign up for my newsletter here

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More from @atareh

Mar 20
10 interesting things I learned about how Yuga operates from their deck

👇 🧵
Quick disclaimer: I've avoided writing about this because it is a leak.

However, this deck has now spread across dropbox, twitter, reddit.

Anyone that's wanted to see it, has at this point. I won't be linking it, but I did want to break down some things from it
One other note: anything in this deck is subject to changes... because fuck doing unexpected things.

But also, we already saw it here: the Otherside leak had different characters in the ship (clearly it was pre-punks acquisition)

Without further ado...

Read 16 tweets
Jan 23
While ETH is taking a dump, let's remember that builders are what move the space forward. Let's talk about that.

@opensea recently acquired @Dharma_HQ - a DeFi application.

Let's breakdown what that means for Opensea and where NFTs are headed in 2022 and beyond

👇 🧵
1/ First, this acquisition was an "acquihire" rather than an outright purchase of the @Dharma_HQ app and its IP (an example of the latter is when Facebook bought Instagram). Image
2/ Generally, the main motivation behind an acquihire is to acquire key talent and expertise that a startup or company has.

It's why OpenSea founders are taking on leadership roles at @opensea (more on that later)
Read 42 tweets
Dec 23, 2021
The future of work came early, when many companies like @Shopify went fully remote in 2020. But that's just the beginning.

The next evolution of work, is what @balajis calls the "pseudonymous economy".

and web3 is leading the charge in this

🧵
1/ Let's wind the clock back. It's 2002, we're just past the dot-com bubble, and the internet is starting to be more integrated with society.

There were about half a billion people using it regularly, and 95% used internet explorer to access it Image
2/ What we forget now about internet back then, because it's so common place is: putting your real name on the internet was seen as risky.

We all used a pseudonym back then, even if we didn't call it that. Your username or gamertag was never your IRL identity.
Read 21 tweets
Dec 4, 2021
When the ethereum network gets congested (read: all of 2021), gas gets pricy.

So, to help you save your ETH, here are three ways you can save on gas fees (so you can ape into more NFTs)

Here we go 🧵
1/ The first tip is obvious but needs to be said. The best way to save your ETH is to perform transactions when the gas fees are low.

You can see the current gas price on etherscan.com/gastracker, but it's not practical to watch the gas all day.

Instead, get set up alerts
2/ ethgas.watch is a great website, that lets you set up email alerts.

Just say enter a gas price and your email. When gas dips to your price, you'll get an email alert.

If a transaction isn't urgent, alerts like this will go a long way for saving on gas fees
Read 12 tweets
Nov 11, 2021
🧡 it or hate it, @supremenewyork is cool

It's worth $2 billion, celebrities like Kanye wear it, their drops have long line ups, and the resale value is 5-10x

So, how did they get here? and is @BoredApeYC really a "decentralized competitor"? (cc @punk6529)

Let's find out 🧵
1/ We can't start this thread without a bit of history on Supreme and how they've impacted the culture.

Let's wind the calendar back to 1994 - when Supreme first launched - not as a brand, but as a skate shop in SoHo by founder James Jebbia.
2/ Jebbia wanted to create a clubhouse for NYCs budding skateboard scene, a place where counterculture kids could hang out and feel accepted.

But Jebbia only saw Supreme as a retail store, not a brand. Until he met Kenichi Omura, a Japanese businessman.
Read 38 tweets
Nov 10, 2021
In light of the another discord scam - where hackers get access to moderator account and announce a fake mint to steal ETH -

I'm breaking down a few of their tactics and the red flags🚩so that you don't fall victim to this
By and large, this is social engineering more so than a technical hack.

It involves hijacking a moderators account at the very least, or getting a mod to grant admin permissions to an attackers account and post fake announcements
Remember, their goal is to override your logical mind with your FOMO brain.

Even though it feels like a scam, you might still go through it, because... what if it's not?

Red flag #1🚩- You'll feel pressured to rush and mint without thinking
Read 10 tweets

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