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Apr 13 • 8 tweets • 4 min read
Today we launch our @house__of__wise Limited Edition Justice For All Sampler Box!!!

Includes 3 of House of Wise gummy line.

100% of profit go to @lastprisonerprj and Sean & Ebony Worsley.

Read on & please buy to show your support for this cause!

houseofwise.co/collections/bu… ImageImage
One hundred percent of profits from all sales of the product will go to Last Prisoner Project’s Family Support Fund and the Worsley Family, providing financial support as they focus on trauma healing and rebuilding their family.

houseofwise.co/blogs/news/jus…
Learn more about Sean & Ebony Worsley's story.
houseofwise.co/blogs/news/las…
Meet Emily Eizen: Cannabis Activist and Artist
houseofwise.co/blogs/news/int…
The design incorporates a camouflage print to represent Sean's military service, with elements of purple to highlight Sean's Purple Heart, green to show gratitude to the help he gets from medical cannabis, and pink to represent Eboni and the other strong women in his life. Image
Today, recreational cannabis is legal in 18 states and Washington, DC. But between 2010 and 2018, the U.S. made 6.1 million marijuana-related arrests, according to the ACLU.

Black people in the U.S. are 3.73 times as likely to be arrested for marijuana possession.
RT to share this with your networks and help support the important work @lastprisonerprj is doing to help fight for freedom.

Thank you for your support!

#JusticeForAll Image
Purchase yours now!

houseofwise.co/collections/bu…

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More from @AmandaMGoetz

Amanda Goetz Profile picture
Apr 7
Marketing 101

How to build a brand strategy from 0-1: a guide for startups

// 🧵
Reminder: brand strategy should be done WITH your Head of product and Head of Ops vs presented to them.

This creates buy-in and alignment on why this is important from day 1.
Brand strategy is NOT a marketing plan.

Brand strategy is WHY you will win.

Marketing plan is HOW: levers you will pull to hit your goals.
Read 12 tweets
Amanda Goetz Profile picture
Apr 6
Today @house__of__wise launches our Justice For All campaign with @lastprisonerprj

Read to learn more and support the campaign.
prnewswire.com/news-releases/…
It's Time to Heal - A Petition

House of Wise and Last Prisoner Project are working together to promote a petition urging the Biden Administration to create a Presidential Cannabis Clemency Board.

Sign the petition here:
cannabisclemency.org/take-action
This petition urges @POTUS to issue an Executive Order impaneling a Presidential Cannabis Clemency Board. The board — which should be staffed with individuals with lived and/or professional expertise — would operate independently from the Department of Justice.
Read 8 tweets
Amanda Goetz Profile picture
Mar 15
Looking to raise capital?

Apply to the incredible Dream Ventures Accelerator to ELEVATE your fundraising strategy + accelerate your GROWTH. LEARN from industry experts + SURROUND yourself with powerhouse founders. Deadline to apply Mar 21st!

lnkd.in/gcfyvWEE
Mention Amanda in the referral section of your application for a surprise @house__of__wise gift if you are selected as a finalist!
I worked with Annie of Dream Ventures on my seed round to bring together a rockstar crew of strategic angels and can vouch for her as the real deal! 

She is a huge champion of women led ventures and know this accelerator will add a ton of value to your fundraise strategy!!
Read 4 tweets
Amanda Goetz Profile picture
Mar 15
This week I feel more addicted to my phone than usual.

When your phone is your main source of connection to school, kids, work, friends, community, shopping, entertainment, etc. it can suck you in even when you just need to “check one quick thing”

Some tips ⬇️
Intention is everything.

Start your day with 3 tasks / projects you want to move forward.

Without direction, you will wander and eventually find yourself scrolling.
Pavlovian time blocks.

I only allow myself to open TikTok during my bath.

I look forward to it but have conditioned myself to know it’s reserved for that part of my day. I don’t have the muscle memory to open it any other time.
Read 7 tweets
Amanda Goetz Profile picture
Mar 8
It’s #InternationalWomensDay

The best thing men can do is not separate or distance themselves from the issues women face so they can be a part of the change and solution creation.

15 things women face in their lives that require more knowledge and empathy. ⬇️

Thread 🧵/
Monthly cycles but BAU

Every month we have to operate business as usual with intense cramps, bloating, timing of tampon changes, worrying if we are bleeding through our pants and the hormonal swings of a cycle.

⬇️⬇️⬇️

vm.tiktok.com/ZTdDC6xET/?k=1
The pink tax.

Shampoo, deodorant, socks and underwear ALL cost more for a woman than a man.

J.P. Morgan: “By many estimates, the pink tax costs women $1,300 annually. If the same amount were invested each year, that would amount to about $160,000 over a 40-year work life.
Read 19 tweets
Amanda Goetz Profile picture
Jan 24
How should non Web3 brands think about the world of NFTs?

Some thoughts from a 15+ year Marketer and Founder of community led D2C company.

⬇️ 🧵
Do you have an established community? (as defined by high social engagement both to your brand and to each other)

If yes: proceed to next tweet

If no: the time and effort to launch something with no one to evangelize it and distract you from being known for the thing you sell
Does this support your company mission and values?

Launching NFTs adds to your roadmap and can distract for your core product offering.

Make sure this is in direct alignment with your mission / DNA or else you may become a meme.
Read 8 tweets

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