We visited a Ukrainian bakery that makes 700 pounds of #Passover matzo per day.

As Russian forces advance in Ukraine, Jews feel baking this sacred bread is more important than ever. 👇
Matzo, when handmade, is called shmura. This unleavened bread is an integral element for Jews celebrating Passover.

When Ukraine was part of the Soviet Union, Jews were jailed for making or even just eating matzo.

insider.com/ukraine-passov…
We visited Tiferes Hamatzos Bakery, located in Dnipro, Ukraine, which specializes in making matzo.

Just flour and water are required to make matzo, but making the dough is labor intensive.

This metal rod helps workers knead the dough faster. Then they roll it into long logs and flatten it out with rolling pins.

Ukraine normally exports about 70 tons of matzo each year. Tiferes Hamatzos Bakery’s owner Rabbi Meir Stambler said he had two containers full of matzo temporarily stuck at the ports in late February.

Quote card featuring Rabbi Meir Stambler, owner of Tiferes H
Ukraine supplies an estimated 20% of all handmade matzo to the US market, making it a $110 million industry.

Handmade matzo nearly disappeared after World War II when mass produced ones became more affordable.

Although shmura matzo could be up to six times more expensive than machine made matzo, Rabbi Stambler takes pride in making matzo the old fashioned way.

Whether it’s machine made or handmade, many Jews have dedicated their lives to preserving what they call the “bread of the poor.”

Watch the full video to see how matzo production in Ukraine is still going strong, despite Russia’s war on Ukraine here:

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with Business Insider

Business Insider Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @BusinessInsider

Apr 24
💸 Nothing says "the future" like a flying car, and @ArcherAviation is promising it’ll begin operating its fleet in 2024.

The only problem? They haven't really been able to make a car fly yet.

@adamlashinsky dives into their $3 billion quest. ⬇️

businessinsider.com/archer-aviatio…
In June, founders @adcock_bret and @adamgoldstein13 gathered a crowd to "unveil" their futuristic new vehicle.

But instead of a working prototype, they created a "mass shared simulation" to depict how the aircraft could, in theory, operate one day.

businessinsider.com/archer-aviatio… A text-only graphic with a ...
Their vehicle, “the Maker,” is designed to be a sort of flying car — a mashup of a helicopter and an airplane.

Adcock and Goldstein announced their plan for the Maker to operate as a flying taxi, zipping over congested city streets at 2,000 feet.

businessinsider.com/archer-aviatio… Photo shows Adcock and Gold...
Read 12 tweets
Apr 19
🌄 More people are moving from coastal urban cities to suburban or rural areas — especially places with lower costs of living.

But, @kelkord asks, what are these people bringing with them? And can these smaller towns handle the influx?

businessinsider.com/zoom-town-ineq…
With the widespread acceptance of WFH culture, many workers aren’t tethered to pricey geographic anchors like they used to be.

So, many people (especially younger workers) are moving away from big cities — and taking their big-city paychecks with them.

businessinsider.com/zoom-town-ineq… A text-only graphic with a quote from Tim Ossmo, the CEO of A bar chart that illustrates net young adult outmigration fr
Some have headed back to their hometowns or out to the suburbs.

Others have set their sights on places with access to outdoor recreation or gentler climates, heading south and west and filling smaller towns and rural communities.

businessinsider.com/zoom-town-ineq… A text-only graphic that reads, “In 2021, people who moved
Read 12 tweets
Apr 17
Navigating the demands of a full-time career and parenthood is a juggling act for many parents.

Since the pandemic, parents have had to also care for their kids' social-emotional health in ways they hadn't anticipated. Here’s how.👇

businessinsider.com/working-parent… Headline Graphic depicting ...
A new survey from @nationwidekids showed that between 30% and 50% of parents also said that they were distracted at work by thoughts about their child's well-being, perhaps owing to the mental-health challenges so many kids are facing.

businessinsider.com/working-parent… Attribution graphic that re...
The mental load of parenting — which refers to the invisible work involved in keeping children functioning and a household running — is immense.

Research has shown that mothers tend to carry a particularly heavy burden.

businessinsider.com/working-parent… A quote card from professor...
Read 10 tweets
Apr 13
🪦 Office friendships are over.

The lack of IRL interaction makes us less likely to make friends. Plus, many of us have realized we don't want work to rule our lives.

But @knightrm wants to know: As we shed our work friends, what else are we losing? ⬇️

businessinsider.com/office-friends… A photo illustration of two people putting their heads insid
For most people (except maybe Gen Z), work was once the easiest, most natural place to make friends as an adult.

Proximity was key: The office was where we spent more time than anywhere else outside our homes.

businessinsider.com/office-friends… A text-only graphic with a quote from Shasta Nelson, a workp
But now, the office is no longer the organizing principle of our work lives.

In the virtual world, work is more efficient. The absence of face-to-face downtime means there's no time for colleagues to bond in the same way they used to.

businessinsider.com/office-friends… A text-only graphic with a quote from David Burkus, an organ
Read 11 tweets
Apr 7
More and more homebuyers are sinking huge sums of money into homes they’ve never actually set foot in.

Industry expert Phillip King explains why this trend of sight-unseen homebuying may continue for years to come.👇

businessinsider.com/millennials-si… A graphic of a couple receiving the keys to a house while we
While the sharp increase in sight-unseen buying in 2020 was certainly driven by pandemic restrictions, the phenomenon appears to be here to stay.

But why?

businessinsider.com/millennials-si… A text-only graphic that reads, “In 2020, 63% of homebuyer
For starters: the generational characteristics of the people entering their prime homebuying years.

Millennials are flooding the real-estate market — at 37%, they make up the largest share of homebuyers.

businessinsider.com/millennials-si… A text-only graphic with a quote from real-estate attorney B
Read 9 tweets
Apr 6
🥫Have you been to the grocery store recently and noticed that one of your regular buys was missing? You're not alone.

#COVID19 — as well as factors like climate change — has changed grocery shopping forever. Economist Andrew Novaković explains why. ⬇️

businessinsider.com/covid-19-chang…
In the early stages of the pandemic, panic-buying, and hoarding led to shortages of many basic items, probably none more famous than toilet paper.

Now, two years later, out-of-stock products are still more common than before the pandemic.

businessinsider.com/covid-19-chang… A text-only graphic with a quote from Andrew Novaković, EV
But beyond classic product shortages, you might also be noticing fewer varieties of products available in stores.

For example, maybe you see plenty of plain cream cheese, but you can't find your favorite type with the added pineapple.

businessinsider.com/covid-19-chang…
Read 11 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Don't want to be a Premium member but still want to support us?

Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal

Or Donate anonymously using crypto!

Ethereum

0xfe58350B80634f60Fa6Dc149a72b4DFbc17D341E copy

Bitcoin

3ATGMxNzCUFzxpMCHL5sWSt4DVtS8UqXpi copy

Thank you for your support!

Follow Us on Twitter!

:(