Dave Swinbank Profile picture
Jun 23 14 tweets 12 min read
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#Tags - my thoughts - a thread

This one is heavily wrapped in experience and opinion. I will share my biggest learns. How you use them is on you.

Firstly - personal tags are so important and we do not utilise them enough. Here are some reasons;

They are Twitter links...
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essentially. One click links to your content on Twitter. Click on one at the end, and then explore the twitter page that loads.
They should be attached to your brand to add recognition to you.
If you can get them trending, then they offer the potential for new eyes.
If...
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you find something brand generic, you can add things to your tags as your brand expands. This allows you to drive people to different areas of your brand

Some things to consider;
They can be hard work to create buy in.
Your brand needs to be firm before you start...
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thinking of tags.
Tags should match the values or content of your brand
Unique ones are best.
Short-ish, the longer they are, the more room they eat into in regards to your Tweet.
Don’t get upset if someone uses your tag, they are using it for a reason.

Generic...
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tags - this is contentious to a lot of people in #NFT and the #NFTCommunity (the first thing I would ask you to do is check the people that have quote RT’d this Tweet specifically, not the thread).

I don’t like them for lots of reasons. I believe that your content has...
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to be so onpoint to gain anything from it, including exposure. This is for a variety of reasons;

They attract bots or farmed accounts
The people who interact with Tweets with these tags harm your conversion rates. You may reach more ‘people’ but the percentage you sell...
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to, will drop.
People who are really keen on organic Twitters will steer clear of you.
The ‘big’ accounts that like these, are bot searches on twitter. That then use the Twitter API to like your Tweets.
I would rather use the room for pushing me or our brands. I am...
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playing a long game.
If everyone is using them, how do you stand out?

Why should you use them?
They get more engagements. This can then get further engagements if timed right. And added to other paid marketing.
You are told to by everyone…

Why are more engagements...
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bad?
First impression marketing and traditional marketing conversions are expected. The increased engagement may push you up someone’s feed, but you will not be seen regularly, there is no brand recognition. This means you have one chance to gain their attention. Not...
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only is this hard, your customer journey/flow has to be perfect. You will be lucky to convert 3% of these views, at every stage. A stage is when they have to follow another process. Stage 1 - red Tweet. Stage 2 - click link. Stage 3 (if you are clever) - press buy. For...
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every 3000 views, you would be lucky to get 3 sales on traditional marketing conversions.

In summary, take some time, make your own. Don’t be scared of using generic tags but understand what that means for your long term image and build. Click on some I remember...
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#TAB #AbomiNation #SleepyCrew #Squibbles #SquibblesHugs #DrippyBullZ #PotentPotions #FNP #iKC #PrizemParty

I have tried to help people find their tag, and it's been worth it.

Add your own. Add your perspective. We grow and learn by having open minds to other people's...
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perspectives.

As ever, a lot of info, more opinion and all in regards to me. And I would love to see some more of you make your tag 💯🙏💚

#GoonzGang #LFGoonz #GoonzShortz #Wen10X #ThisIsNotAShill #cartriverse #og333 #punkzvprikz #FNP #PolyAlliance #PolygonAliance

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