I bet you recognize this emoji: 🎸

But have you ever wondered why the @Fender #Stratocaster became so iconic?

Here are three reasons it's a timeless design:

itspatmorgan.substack.com/p/design-grati…
@Fender Rams Principle #1: It’s innovative

The #Strat has many little innovations, but a big one is the tremolo.

#Fender’s unique design opened up a new level of expression for the instrument.

That expressiveness became an iconic, sonic building block for Clapton, Hendrix and more!
@Fender Rams Principle #2: It makes a product useful

Its form is lovely, but its function is superb. As Eric Clapton once said:

“...With the #Strat its functionality really steers it. That’s what makes the design so beautiful. It’s superbly thought out.”
@Fender Rams Principle #8: It’s thorough down to the last detail

Take the contoured body as one example:

It slopes along the back (to rest better against the musician’s torso)...

And the front (to allow their picking arm to rest more easily).

Truly thorough to the last detail.

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More from @itspatmorgan

Aug 15
I asked designers for their favorite @figma keyboard shortcuts.

220+ responses and hours of synthesis later...

Here are the top 10 keyboard shortcuts to supercharge your workflow:
@figma #10: Copy properties → ⌥ ⌘ C

Easily transfer styles from one shape to the next. Amazing!

via @ImAndrewPons copy properties
@figma @ImAndrewPons #9. Pick color → ⌃ C or I

Just tap `⌃ C` or `I` and be amazed as a color picker appears out of thin air.

And here I was using the Apple digital color meter like a chump…

via @TeeAnn__ pick color
Read 18 tweets
Aug 8
Once you craft a presentation in @figma, traditional slide tools just feel... insufficient.

But to unlock that power, I needed to set guardrails to give structure to the blank canvas.

7 small enhancements made all the difference:
@figma 1. Keep it to one presentation per file

I set that limit because I found it became hard to find old presentations if I tucked them away in multiple pages of one file.

File level separation resolves that issue. One presentation per file
@figma 2. Use a basic, but clear page structure

Main: The presentation itself, so that it loads by default when the file opens.
Extra: Fully fledged ideas that just didn’t make the final cut.
Archive: Ideas you probably won’t come back to, but... just in case... 😎 File page structure
Read 10 tweets
Apr 26
For those interested in my @figma project cover organization and workflow, here’s a quick intro to the library I maintain for my team to make designing in Figma even easier.🧵
The Project Thumbnail - I use it across my files for organization. I have a primary light variant for most projects and a secondary dark variant for libraries. I nest a Status component in each alongside the @jupiterone logo which comes from our logo library.
The Doc Page - I use this as a backdrop behind individual components in our UI libraries. I prefer a page separated component library, so this helps me avoid unwanted nesting in the Assets panel when looking for components.
Read 10 tweets

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