Justin Michael Profile picture
Sep 19 4 tweets 1 min read
polarity shifting #thejmm #salestips
Polarity Shifting
The entire space of cold call templates has focused on “The reason for my call” — jab-jab-hook.

It’s solely focused on the caller and not the prospect.
It causes friction.

Your entire goal should be to keep the prospect talking. When applying RRM — during Routing and Ruin stages, you will feel the polarity shift.

You are no longer pushing on a rope.
The prospect is now pushing you to sell them.
That’s when you know you will book a meeting.

When you get a feel for where the focus for the conversation is and how to manipulate it, you will be in charge of every call.

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More from @jmmethod

Sep 19
full syllabus for Tech-Powered Sales techpoweredsalesbook.com my bestselling book on #revops #thejmm
Prospecting: 
* Predictable Revenue by Aaron Ross
* Predictable Prospecting by Marylou Tyler
* Fanatical Prospecting by Jeb Blount
* COMBO Prospecting by Tony J. Hughes 
* How to Get a Meeting with Anyone by Stu Heinecke 
* New Sales. Simplified. by Mike Weinberg
Cold Calling:
* Smart Calling by Art Sobczak


Qualification: 
* Addicted to the Process by Scott Leese 

Negotiation:
* Never Split the Difference by Chris Voss
Read 10 tweets
Sep 18
testimonials for my coaching
💣 Justin's approach to prospecting has revolutionized my pipeline (14 cold outbound meetings) using the JMM (Justin Michael Method™) in less than two weeks. – Luke Ruffing
💣 Only a couple of weeks into working together, I was landing meetings with senior execs in top priority accounts. – Stephen Donohoe
Read 17 tweets

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