Beyond inadverdently disseminating disinfo bcs of business-as-usual editorial practices, there are also parts of the media (e.g. some pundits, broadcast hosts) who are parts of what @sobieraj called "outrage industry" - even when working for news media global.oup.com/academic/produ… 2/6
Whether as sources (for news reporters), guests/subjects (for hosts and pundits), or important users and advertiseres (for platforms) - or just doing their own thing - some domestic political elites sometimes contribute to mis- and disinfo problems academic.oup.com/book/26406 3/6
And while many studies find news demonstrably help people understand the world better, at the same time also the case that "mainstream news media in fact play a significant and important role in the dissemination of fake news", as Tsfati et al argues doi.org/10.1080/238089… 4/6
It's uncomfortable and unwelcome to recognize that - in addition to digital platforms + foreign actors - domestic news media and political elites sometimes play an important role in disinfo problems. But they do. And we can't address problems if we refuse to understand them. 6/6
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Trust in news: the good, the bad, and the ugly - spoke about @risj_oxford Trust in News Project at #WNMC22
The GOOD news, from publishers' POV, is the "trust gap" between news in general and news on various platforms - news media stand out from just "stuff on the internet" 1/7
BAD news, in already difficult context facing political attacks, competition from platforms, & much more, is that negative perceptions are very widespread. Half or more of survey respondents say they think journalists try to manipulate the public to serve powerful politicians 2/7
UGLY news is that, when we talk to journalists trying to address low trust and overcome negative perceptions, the things they focus on (e.g. transparency, audience engagement) are very different from what audiences focus on (relevance, familiarity, reputation for integrity) 3/7
A growing number of news media willing to embrace digital and able to offer distinct journalism in an incredibly competitive marketplace do well by doing good. But many struggle in an unforgiving winner-takes-most online environment, for example when it comes to subscriptions 2/9
While many commercially successful news media primarily serve audiences that are, crudely put, like me (affluent, highly educated, privileged etc) our findings document connection btw journalism and much of the public is fraying. Interest (and trust) is down,news avoidance up 3/9
Platforms do not control the means of production, but the means of connection, and they are powerless without partners
To understand their power we need to understand both reservations partners have and why they often embrace platforms nonetheless, continue to work with them 2/9
Platform power is an enabling, transformative, and productive form of power—and power nonetheless, tied to institutional and strategic interests of platform companies, often exercised in highly asymmetric ways
It goes beyond hard and soft power. We identify five main aspects 3/9
Question of what scale+scope of public service media is right, given risk of crowding out, popped up again. For citizens to decide, but research might be useful
For news specifically, @richrdfletcher and I found "no significant negative association between using public service news and paying for online news or expressing a willingness to pay for online news" using survey data from six countries tandfonline.com/doi/full/10.10… 2/4
When reviewing literature in 2016, we concluded it provided "little evidence for a negative market impact of public service media upon domestic private sector media. But the limited number of studies [means] there is no clear evidence-based consensus" reutersinstitute.politics.ox.ac.uk/sites/default/… 3/4
Will try to read a recently published piece of media/communications research every week and tweet about it on this thread. 2021/2022 principles same as last year (see thread below) - picked this up from @priyalalista and like her hope to broaden my horizons and promote good work.
"First, the source of the misleading information was linked to the ruling dispensation ... Second, the target [was] a critic of the government ... Third, the information was legitimised by mainstream media" @NeelanjanSircar writes in penetrating case study theindiaforum.in/article/disinf…
@NeelanjanSircar Sharing of content people later realize is exaggerated or made up is "fairly common" behavior on both FB & WA @patyrossini et al finds but "results suggest that those who share false information online are likely to be corrected by others in their network" journals.sagepub.com/doi/10.1177/14…
"Mainstream media spreads fake news". Provocative blog post, but important to recognize it summarizes a lot of empirical research by different teams using different methods and often identifying news media as key part of information disorder problems iffy.news/2021/mainstrea… 1/9
Nothing in that research absolves platforms+politicians from their share of responsibility
Still, lots of studies E.g. @_JenAllen "origins of public misinformedness and polarization are more likely to lie in the content of ordinary news [than] fakery" advances.sciencemag.org/content/6/14/e… 2/9
And @YarivTsfati et al "most people hear about fake news stories not from fake news websites but through their coverage in mainstream news outlets" tandfonline.com/doi/full/10.10… 3/9