1. Open Ahrefs 2. Put "quora.com" into Site Explorer 3. Go to Organic Keywords 4. Search for a seed keyword that you want to research
For this example, I chose "mango"
Now, scan through and look for questions that look relevant.
I found a bunch on the first page:
- how to tell if mange is bad
- is mango acidic
- are dried mango good for you
- is mango a citrus fruit
- does mango make you poop
etc
Lets look at "is mango acidic"
Quora ranks #8
There is a DR 16 URL ranking #7
There is a DR 3 URL ranking #1
You get the picture....
Rinse and repeat. Not all you find will work out this way, but a lot will.
Quora URLs are typically a good sign of ranking potential.
A well written article on the specific topic should outrank a Quora article, provided Google sees your site as topically relevant.
Bonus tips on this strategy I've heard from others:
- add a filter to only show Quora results in Top 3 or Top 5 (via @DavidWoutersen)
- use @ahrefs Content Gap report instead if you already rank for a bunch of keywords in this topical silo (via @ianhelms)
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