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Jan 10, 2023 ā€¢ 7 tweets ā€¢ 2 min read ā€¢ Read on X
1/Marketing plan for a blockchainšŸ§µ
Own the narrative & mass market positive developments.
How?
The most cost-effective way to do this is to ascertain who the genuine community supporters are & once identified, create a large team of moderators. This is easily done.
2/ Ensure messaging is targeted & stems from carefully planned content produced in-house via a blog.
This blog will serve as a content base for discussion across SM platforms as well as other content, such as videos.
You need an effective editorial dept for this.
3/ Moderators distribute content across multiple platforms, drive conversation & deal with any FUD by quoting directly from heavily researched articles.
A carefully constructed hashtag combined with partnerships for network effects creates a solid group identity- essential
4/Projects such as Doge and Shibu have little utility but have huge relative market caps. This is due to community, which is essential in crypto.
The whole point of 'mass marketing' is to make yourself heard & drive adoption & network effects.
5/ As your team expands, use larger accounts, campaigns, etc., to grow individual following, thereby amplifying team outreach. Assign roles & platforms to cover strategically
Utilize hashtags as a call to action and aim to dominate cross-chain conversation on sites such as Reddit
6/ WRT Reddit, for example- time things strategically- notify own chain's community of posts for immediate upvotes in larger communities.
Chains are not successful in their own echo chambers.
Mass market cross-chain via engaged community!
#INFINISWAPPERS $ICP
Note the current @LunarCrush weekly influencers on $ICP:
FOUR InfinitySwap accounts are in the top 20, with 3 in the top 10.

This approach works.

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More from @Dmail_Community

Jan 21, 2023
1/ blog.infinityswap.one/layer-1-blockcā€¦

The above article builds upon the most viral community article ever produced for the $ICP community, which was originally published on the @ICPSquad website over 18 months ago.
#INFINISWAPPERS
2/ Granted permission by @DukakisTejada to update & add to the existing framework, we have produced an extensive study of #L1 #blockchains as a thorough overview of the current state of play in the #crypto space in 2023
3/ On Fri 27th, we will run a #quiz based on the article with FANTASTIC #PRIZES for random participants with the highest scores, so study hard! You will need to join our Reddit at reddit.com/r/InfinitySwap/ for the link.
Read 8 tweets

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