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In the midst of AI hype, many #SEO practitioners get lost.
Some underrated topics are much more valuable than others.
Here are my personal recommendations π§΅
Some underrated topics are much more valuable than others.
Here are my personal recommendations π§΅
NLP concepts aren't that hard and it takes you like 2 weeks to learn most of them.
The basics alone do the trick.
Understanding how can machines process text is a big plus when explaining On-Page SEO.
Again, you only need some theory and that's it.
The basics alone do the trick.
Understanding how can machines process text is a big plus when explaining On-Page SEO.
Again, you only need some theory and that's it.
Content Marketing isn't simply creating content that ranks.
Embracing different perspectives and ideas is useful if you plan on creating content for multiple channels.
This is where you should be if you want to build a solid brand.
Embracing different perspectives and ideas is useful if you plan on creating content for multiple channels.
This is where you should be if you want to build a solid brand.
https://twitter.com/giordmarco96/status/1660370541092704256
UX & Psychology matters once you rank and want to convert.
This is what makes the difference between the average niche website and an actual brand.
Spending some time on design and UIs is a profitable investment once you rank.
Don't worry too much when you start though!
This is what makes the difference between the average niche website and an actual brand.
Spending some time on design and UIs is a profitable investment once you rank.
Don't worry too much when you start though!
Content Management is the true underdog in most cases.
Large websites need to keep an inventory and organize their precious content.
While this seems obvious, it's often not in practice.
I recommend you use Airtable to do most of the work.
Large websites need to keep an inventory and organize their precious content.
While this seems obvious, it's often not in practice.
I recommend you use Airtable to do most of the work.
Proper content management makes it possible to enhance your Analytics.
Once you have more data, it's a matter of joining some tables to get the gold.
It's not flashy or shiny but it's defo one of the most important things for content websites.
Once you have more data, it's a matter of joining some tables to get the gold.
It's not flashy or shiny but it's defo one of the most important things for content websites.
Analytics is my most common topic (as you know).
Not many people can actually use their data and the SEO industry is generally stale.
In big projects, there's so much data you can pretty much do crazy things.
Not many people can actually use their data and the SEO industry is generally stale.
In big projects, there's so much data you can pretty much do crazy things.
Without the basics of Analytics, doing AI is tough.
This brings us to the next recommendation: Data Literacy.
The ability to interpret and understand data is getting more and more crucial.
Data literacy gives you a hand!
This brings us to the next recommendation: Data Literacy.
The ability to interpret and understand data is getting more and more crucial.
Data literacy gives you a hand!
https://twitter.com/giordmarco96/status/1608055200358764546
How many people talk about these topics?
Not many, to be honest.
They don't sell as much as AI or other flashy acronyms.
In practice, they are the MVPs behind successful data projects.
Not many, to be honest.
They don't sell as much as AI or other flashy acronyms.
In practice, they are the MVPs behind successful data projects.
Graph Theory is another theoretical area that shouldn't take much to study.
Look up the basic definitions and you are done.
This will give you more understanding of the Knowledge Graph.
Also, check my other thread about auditing internal links.
Look up the basic definitions and you are done.
This will give you more understanding of the Knowledge Graph.
Also, check my other thread about auditing internal links.
https://twitter.com/GiordMarco96/status/1573722324246863874
On the other hand, I don't think that learning coding is remotely on the same level as what I've just said.
For sure, you need it for some of the things I mentioned but...
Learning analysis doesn't make you a developer.
On the contrary, you learn a few specific applications.
For sure, you need it for some of the things I mentioned but...
Learning analysis doesn't make you a developer.
On the contrary, you learn a few specific applications.
In fact, most of our value as SEO Specialists is given by how we analyze problems and how we execute.
A little bit of coding never hurt anybody but don't get too obsessed.
Learn by doing and find what's needed, the rest can wait.
A little bit of coding never hurt anybody but don't get too obsessed.
Learn by doing and find what's needed, the rest can wait.
If you want to study Analytics, look no further!
P.S. My ebook comes with monthly updates.
Unlock powerful SEO insights now:
marcogiordano96.gumroad.com/l/analytics-foβ¦
P.S. My ebook comes with monthly updates.
Unlock powerful SEO insights now:
marcogiordano96.gumroad.com/l/analytics-foβ¦
I am working on frameworks and methodologies to work on content websites.
If you want to stay tuned and also learn more about Analytics and SEO, subscribe π½π½π½
seotistics.com/best-seo-and-aβ¦
If you want to stay tuned and also learn more about Analytics and SEO, subscribe π½π½π½
seotistics.com/best-seo-and-aβ¦
Follow me for threads, tips, and case studies (coming soon) about SEO, content, and Python/data.
If you liked this thread, consider liking and retweeting it!π§΅
If you liked this thread, consider liking and retweeting it!π§΅
I offer:
- Content audits for publishers and B2C content
- Consultations and freelancing for publishers and B2C content
- Training and mentorship for data to agencies/companies
bookk.me/marcogiordano
- Content audits for publishers and B2C content
- Consultations and freelancing for publishers and B2C content
- Training and mentorship for data to agencies/companies
bookk.me/marcogiordano
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