Austin City Limits Radio: afternoon host, Brand Marshal. Texas Monthly: Writer-At-Large, host Of The National Podcast Of Texas. Esquire (2002-2016)
Mar 18, 2019 • 21 tweets • 4 min read
SUPER-THREAD: Lots of folks whispering about this year’s SXSW Music Lite: aka Snack Size #SXSW . The renewed emphasis on bands, not brands, is worth celebrating, but at what cost? Here’s a contrarian argument for more brands/bigger name bands.
What’s it say about faith in SXSW’s utility and/or future when the biggest players in the game- Apple, Spotify, YouTube, Pandora- opt out, or significantly downsize their roles?
