Pre-pandemic, #CNN was trying to corner the original documentaries game. While that could have decent value for HBO Max, it's unlikely to be a huge driver of subs & retention. So what should they do?

After Breaking News For Decades, CNN Now Juggles It buff.ly/38WFOZ1 The article mentions that at one point, Zucker (the head of CNN) was planning on bombarding viewers with documentaries and docu-series. That's a proven and profitable originals strategy in #cable that is the equivalent of an innings-eater in baseball.