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Who Targets Me
@WhoTargetsMe
On political ads, transparency and what's right for democracy. Visit https://t.co/5We67JccTw to get involved.
Jan 1 • 6 tweets • 2 min read
Sunak bought just over £9,000 of Meta ads on the 30th and has now spent £31,500 on them in the last 7 days. This is an unprecedentedly large figure for a UK politician outside of an election period. Image This is how much the Conservatives have spent on ads from "Rishi Sunak" in the last 30 days, versus from their main party page. Image
Apr 22, 2021 • 7 tweets • 2 min read
1/ There’s a pretty big story rumbling away in Ireland right now, where Sinn Féin have been discovered to be augmenting the entire electoral register for Ireland with data from their in-person canvassing... 2/ ... and possibly also adding in social media canvassing data to create a "secret" voter database called “Abú” (Let's call it Cambridge Abúlytica, if you will).

independent.ie/irish-news/pol…
Jun 30, 2020 • 16 tweets • 5 min read
Let’s see what some of 2019’s biggest political advertisers in the UK are up to these days... Here’s the website of Britain’s Future, who spent £434,721 on Facebook ads in 2019 to promote a hard Brexit.
Dec 5, 2019 • 4 tweets • 4 min read
We put the parties’ Facebook ads into a word cloud generator.

The @brexitparty_uk say ‘Brexit’, ‘Corbyn’ and ‘Labour’ a lot.

They don’t say ‘Nigel Farage’ very much. @brexitparty_uk The @LibDems also say ‘Brexit’ (as in, stopping it) a lot, along with ‘brighter’ (as in, future), and ‘vote’ (as in, for the Liberal Democrats).

They also say their own party name more often than other parties do.
Dec 1, 2019 • 6 tweets • 4 min read
So far in #ge2019, it’s been surprising how few Facebook ads the @Conservatives have run.

Not any more.

As of tonight, they’re running 1,104 ads.

facebook.com/ads/library/?a… @Conservatives There are ‘people vs. parliament’ ads...
Jul 29, 2019 • 8 tweets • 3 min read
The @conservatives spending on Facebook ads is creeping up. They spent £2k on the 25th, £3k on the 26th, £4k on 612 ads on the 27th…

Data: facebook.com/ads/library/re… The ads are a bit of a mixed bag in terms of what they’re trying to get people to do.

On one hand, they’re video ads designed to persuade and motivate...
Mar 19, 2018 • 4 tweets • 1 min read
1/ The first online political campaigns made simple websites, ran some banner ads, sent some eNews updates.

This looked a lot like the internet at the time. 2/ The next campaigns built grassroots efforts, using data to bring people together at scale and distance and suggested a shift towards a different type of power, held by people.

This looked a lot like the internet at the time.