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DTC: meet your new marketing channel. Beats FB, Email, and we will do it all for you. Click link for details.
May 4, 2022 8 tweets 3 min read
@my_obvi sells amazing, yummy collagen products

@obviceo bootstrapped the business. It just passed $30M in revenue.

Here's how they used direct mail to ink more profits (with eye candy): 🧵 Image Like a lot of #DTC, they didn’t want to be beholden to marketing channels they didn’t own.

They wanted a channel where the costs were capped, where they could nurture that 1:1 relationship with their customers.

Enter direct mail.