They don't see the path to significant income, so they don't bother publishing there.
But income isn't the goal.
This is:
@Medium Some estimates claim Medium gets over 100 million monthly readers.
So...
leveraging a platform with millions of eyeballs and converting them as newsletter subscribers — that should be the point.
👀
Here's how.
Oct 7, 2022 • 9 tweets • 2 min read
Most people think you need a massive audience to grow a successful newsletter.
You don't.
Here are 6 elements of a successful newsletter:
#1 CONSISTENT RHYTHM
Consistency is necessary.
It’s not everything, but it’s important.
Successful newsletters publish on a cadence + stick to it religiously — whether it’s daily, weekly, or otherwise.
TIP: start at a sustainable pace.
Jul 12, 2022 • 5 tweets • 1 min read
Biggest lie online: "Just build an audience."
The problem? Only 1/20th of your social audience sees your content.
You're at the mercy of the algorithm.
But you can take that power back.
2nd biggest lie: "All you need to do is create content (and publish on a blog)"
Yeah creating content is important. But blog readers often read then bounce, never to return.
You are at the mercy of search queries.
Instead: here's how you can capture your audience's attention.
Jun 24, 2022 • 17 tweets • 12 min read
Most people think they need original content to create a profitable newsletter.
They're wrong.
Here's how I curate a profitable weekly newsletter—and how you can too in under 90 mins /week.
The tl;dr:
→ How I Curate via Other Newsletters
→ How I Curate via Twitter (and how you can do it on any social platform)
→ How I Compile & Plan My Curated Content (using @airtable & their Web Clipper)
I particularly found the ICE framework interesting.
The ICE Framework forces you to ask three questions...
Before you implement a growth strategy, ask:
IMPACT: How impactful could this strategy be for my growth?
CONFIDENCE: How confident am I that this strategy would draw in potential customers?
EASE: Given my skills & resources, how easy would it be to implement this strategy?
Sep 30, 2021 • 12 tweets • 3 min read
Paid subscriptions are like magic—if you do it right.
But many launch paid subscription products and fail.
Here are 8 tips @jspector recommends to increase your chance of success.
↓↓↓
1-Find out if people want it before you create it
Don’t just pitch your idea—announce you’re developing a “secret project,” seeking feedback, and invite people to connect with you if they’d like to chat about it.
Mention it’s a paid product, don’t mention a price.
→ 906 subscribers in ONE month.
→ 87 unsubs
→ 60% open rate
His credibility is obvious: he can write and keep attention.
His 40 One-Sentence Writing Tips ↓↓↓
@jspector 1. The things you write will never be “done” and once you realize that you’ll be able to publish them.
2. Eliminate 20% of the words you wrote to make your draft 100% better.
Apr 10, 2021 • 8 tweets • 4 min read
5 TIPS FOR SUCCESSFULLY SELLING YOUR ONLINE COURSE
Justin Welsh (@JustinSaaS) made $118,205 in Digital Course Sales.
Here are the 5 simple lessons he learned.
SHORT THREAD ↓↓↓
@JustinSaaS #1 BUILDING IN PUBLIC GENERATES MASSIVE ATTENTION
→He built his 1st course at home behind closed doors
→Launched it & made $11,780 ($380/day) after 1 month (not bad!)
→Built 2nd course in completely IN PUBLIC & made $40,594 ($1,269/day)—even better!