Janet Machuka Profile picture
Social Media & Content Marketing Expert l Co-founder @AfricaTweetChat @Sparks_Corp l #SpacesHost: #AfricaTweetChat Wed 9pm EAT. Journalist. Loves documentaries
Jan 22, 2023 4 tweets 3 min read
This thread will change how you spend, invest and save money. Image 97% of world’s money is debt. ImageImageImageImage
Nov 11, 2022 4 tweets 1 min read
When you're a small business owner, you know that branding is everything. And you also know that branding takes time, energy and money. But what if there were an easier way to get your brand out there? What if there was a way to make sure that when people think of your business, they don't just think "that other company" but rather, "the best company"? Well there is—and it's called branding.
Oct 25, 2022 5 tweets 1 min read
Creating compelling content on social media is easy.

Just follow these 10 easy tips:

THREAD 🧵 1. Carefully curate your social media streams by adding accounts that you look up to and interact with regularly. You can also follow topics, join communities & spaces, & use the search feature to read content for ideas!

2. Content is king - create more content than you consume
Oct 25, 2022 7 tweets 1 min read
Social media can be a source of your employment opportunity.

Use these 5 tips to make the cut 🧵 1. RELATIONSHIPS + REMEMBRANCE:-

Build connections with your audience that make them remember you so that they can recommend you.
Sep 26, 2022 6 tweets 1 min read
Freelancing jobs look fun to do coz we share the glamour but never the struggles we go through. What we don't share:

1. The many times we have to redo some work to suit the client's needs.

2. The lack of peace of mind coz every time you aren't sure of the risks you take. 3. The time spent building healthy relationships with people and clients who can always choose to get another affordable person irregardless of your quality work.

4. The unexpected contract terminations since the client either doesn't want to continue /wants to cut budget.
Aug 10, 2022 4 tweets 2 min read
Some of us take vacations for a rest only to be at work the entire vacation period. Found these awesome ways to rest on @Pocket- you can try them!

THREAD 🧵

1. Physical Rest: - Be still on purpose for 10 to 20 minutes while lying down. Make sure your eyes are closed. 2. Mental Rest: - Stop being unrealistic about how much you can get done.

Just accept that you'll never get done with all the things in your to-do list and take time to meditate.
Feb 11, 2022 5 tweets 2 min read
T H R E A D 🧵

How to work with influencers and creatives at A SMALL BUDGET 1. Send them gift packages: Every influencers loves to unbox gifts and sharing about it with their audiences.

2. Organize meet-ups: Plan a fancy meet up e.g picnics, travels and give them the freedom to create and share
Feb 3, 2022 4 tweets 2 min read
How to be active on social media as a #startup

1. Be Social. Dive into relevant conversations especially those done by thought leaders in your industry
2. Make use of social media management tools such as @buffer, @hootsuite to post on multiple channels or schedule content 3. Join groups and chats in your area of interest. Participate in them and often show up to others. In the process, you’ll learn, share your expertise, tell your brand story and build meaningful network who can refer you for business. #AfricaTweetChat
Jan 25, 2021 4 tweets 2 min read
Influencer Marketing

T H R E A D

Some brands have developed a phobia towards influencer marketing not because the influencers don’t deliver but because they are choosing wrong influencers for their brand campaigns.

Do they even know what is niche influencer marketing? Copyright: Corpnet Niche Influencers: They focus on a specific area of interest hence, considered experts in their niches.

Most of their content is targeted towards those who share the same interests as them. Because of this, they form strong connections with their followers.