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Love for Product Marketing
Jul 21, 2020 • 14 tweets • 3 min read
Ideas are born in the most unusual way and in unusual places.
' A story on how #Apple Got the Idea of Slide to Unlock '
🧵A Thread 🧵
( From the Script of @ColdFusion_TV )
In Early 2005 , Steve gave teams a 2 Weeks time to Create Something Great and it had to be GRET at any cost.
Following this, a small team at Apple spent 2 Sleepless weeks trying to create something amazing in an attempt to get the company's first Touch Screen Phone right.