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Product Management has evolved over the years from a generalist to a specialist field.

Every stage of the product needs a different product manager who knows what step to take next for the product to succeed.

A list of 3 types of product managers and what they are good at:
1 Builder

Responsible for driving roadmap for an existing product to build ever more useful, usable, & delightful experiences to serve the needs of their users. Their superpowers include truly understanding a user segment, their pain points, proclivities, & what appeals to them.
2 Tuners

Have an unwavering focus on a specific north star metric that are empowered to do everything in their power to move that metric up & to right. They are incredible at idea generation of potential tests and getting as many of those tests in the pipeline asap
Read 5 tweets
These 4 risks are obvious but are usually forgotten in the chaos of other critical problems in product management.

@cagan explicitly called out the four types of risk in his blog:

1. Value Risk
2. Usability Risk
3. Feasibility Risk
4. Business Viability Risk

#ProductWednesday Image
1. V.R.- will customers buy it or users choose to use it

2. U.R.- can users figure out how to use it

3. F.R.- whether our engineers can build what we need with the time, skills & technology we have

4. B.V.R.- whether this solution works for the various aspects of our business
Read the full blog:

svpg.com/four-big-risks/
Read 3 tweets

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