From $0 to $478,325.07
Last October, I took over Google Ads management for an Automotive brand.
We started at $0 and with a bunch of conversion tracking issues.
In the first 7 months, I 478,325x’d revenue.
At a 10x ROAS.
Here’s the exact strategy:
Thread 🧵
Our first initial process didn't start off with the Google Ads campaigns.
It started by fixing all the conversion tracking issues and improper account setups that had been done.
Adding to this, the brand also didn't have proper SEO techniques in place.
A total mess.
We initially started with a smart shopping campaign to leverage the data this brand already had.
This was coupled with the launch of a few special audiences which we do for all our eCommerce clients.
Everything was going well.
With our constant tests, we soon came to realize this account responded best to smart campaigns due to the high ticket items.
We narrowed strategy to one testing smart shopping campaign and one winner's campaign.
And the rest is history.
Proof of these wild numbers.
#shopify #ecommerce #googleads #adwords #ecom
Lets work together and get your eCommerce brand to the next level.
If you're doing $30,000+ per month and want to scale further, get your free strategy report --> yorumarketing.com/contact-us
Share this Scrolly Tale with your friends.
A Scrolly Tale is a new way to read Twitter threads with a more visually immersive experience.
Discover more beautiful Scrolly Tales like this.