Aytekin Profile picture
Jul 16, 2018 7 tweets 2 min read
1/ Don’t listen to those productivity gurus.

⏰ Waking up at 6am won’t make you successful.

A thread 👇
2/ We’ve been sold the mantra of “early bird gets the worm” but everyone has different peak hours.

As managers, we need to be cognizant of the fact that people work differently.

And, more specifically, that people work differently at different times.
3/ If you want to enhance your productivity, it doesn’t matter whether you’re a morning person or a night owl, or if you go for a run at 6 am or 6 pm.

Instead, it’s up to you to make the most of your day, and to learn when you work and feel your best.
4/ Brian Tracy calls this your prime time:

“Your internal prime time is the time of day, according to your body clock, when you are the most alert and productive.”
5/ Harnessing your prime time can supercharge your productivity.

I wrote about how to map your magic hours and master your schedule: medium.com/swlh/dont-list…
6/ At @JotForm, I’ve done my best to build this idea into our work culture.

Our flex time policy gives our people the freedom to work when they work best –– whether that means coming in earlier or starting later.
7/ Managing people is ultimately about helping them do whatever they do best. And, that requires remembering that they’re human.

And, knowing that all humans weren’t meant to work from 9-5.

What do you think?

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More from @aytekintank

Jan 6
Lessons learned as I built my startup from 0 to 10 million users

1 / This quote from the late mathematician, Morris Kline, has echoed in my brain for weeks:

“The most fertile source of insight is hindsight.”
2/ Jotform just turned 15.

We're almost old enough to drive ;)

Since 2006, we've:

- Hired 300+ staff
- Opened 3 offices
- Supported 10 million+ users
- Remained self-funded

I'm not bragging, but highlighting what's possible if you take your time and stay focused.
Read 7 tweets
Jun 24, 2021
Systems thinking isn't just for business or manufacturing geeks.

It's a powerful principle that you can apply to work, life, or anywhere you want to level up.

Here are the 3 core principles:
1. Everything is a system

2. To improve the system, you have to understand each part, and how the parts connect.

3. If you can't see or experience the full system, you need to build models that bring it all together.
Imagine you want to run faster. Your training program is a system. You could:

- Run more often
- Add interval training
- Work with a coach
- Fine-tune your nutrition
- Get more sleep
Read 5 tweets
May 31, 2021
3 lessons I learned from building just one product for 15 years

(a mini-thread ↓)
I launched JotForm in 2006 to help everyone create simple forms that boost their productivity.

I knew there was a better way to work.

As we gained traction, serious competition began to emerge.
But we kept plugging away and we continued to grow.

We kept innovating and improving — and our customers stuck with us. They helped us get better

We focused on forms while many of our competitors chased each shiny new object. And I learned three important lessons:
Read 5 tweets
Oct 9, 2018
1/ People don’t desire products, they desire feelings that products give them.

A few thoughts 👇
2/ Years ago, I was waiting in line at a paddle sports shop.

People were renting kayaks and canoes and getting fitted for life jackets. It was a brilliant, sunny day and the air buzzed with excitement.
3/ On the back wall, I noticed a framed print that read:

“We don’t sell boats. We sell time on the water.”

Clever — and true. Very few people care about hull design or reinforced resin paddles. They want to soak up a summer afternoon. Spend time with people they love.
Read 11 tweets
Sep 28, 2018
1/ Focus on productivity, not efficiency.

A few thoughts on "doing more with less" vs. "doing more with the same":
2/ 12 hours.

That's how long it took to build a car before 1913.

Over the next several years, Henry Ford reduced the time-consuming process to an impressive 2.5 hours.

The efficiency mindset embraced by Ford dominated the marketplace all the way into the early 2000s.
3/ While Ford’s story is inspiring, today’s business environment requires a different worldview — one focused on productivity over efficiency.

I analyzed the reasons in detail in my latest essay here: medium.com/swlh/focus-on-…
Read 10 tweets
Sep 23, 2018
1/ “Entrepreneurs are willing to work 80 hours a week to avoid working 40 hours a week.” - Lori Greiner.

Startup founders are infamous for busy-bragging.

But how can we stop this 80-hour hustle and take back our freedom?
2/ Sometimes the busy-brag even feels like a competition:

- Who can work the longest?
- Who can sacrifice the most?
- Who will sleep at the office and go a full week without natural light?
3/ Yes, starting a business is hard work, and Lori Greiner’s dedication has clearly paid off (she’s created over 700 products and holds 120 patents).

But the “willingness” she describes is really about freedom.
Read 7 tweets

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