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Curcumin is one of the most sold supplements on the planet

It comes from Turmeric spice, originally used 4000 years ago in India and was a staple of ancient medicine

Thousands of research papers later, we are starting to understand why it works so well

THREAD
A. Vogel isolated curcumin from the turmeric root in 1842

It wasn't until 2007 that a pharmaceutical model for curcumin appeared on the market to be used in clinical research

Today, we know that non curcuminoid compounds and their effect on the gut are crucial for efficacy
Curcumin is mainly used as an:

- Anti inflammatory
- Antioxidant
- boosting BDNF ( brain neuron growth fuel)
- strengthening the immune system

Due to its multiple positive effects, so many people find benefits from taking it as part of a daily health regimen
Bioavailability of curcumin has been a primary focus of many companies in the space

Claims of"4000x better absorption" or liposomal to go directly into blood stream are highly coveted technologies

NONE of which have any evidence of better clinical results

So why all the hype?
Marketing bypasses science very often in the supplement industry

Bioefficacy (positive effect on health) vs bioavailability (how its absorbed) are 2 completely different things in the realm of botanicals

It's time we set the record straight on curcumin

Efficacy over marketing
A Complete Turmeric Matrix that includes all compounds is what you need for best results

The interaction they have with your gut microbiome are what help bring dramatic improvements

They clear out endotoxins, balance gut bacteria and modulate your immune response
So next time you're buying curcumin, be wary of all the bells and whistles you may come across

The best clinical evidence for efficacy comes from a complete matrix of turmeric compounds

ncbi.nlm.nih.gov/pubmed/29438458
ncbi.nlm.nih.gov/pubmed/28850308

Reach out to me if you have more questions
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