It's easy...to fall into this particular delusion.
Many marketers do...I did fall into it as well.
But I learned my lesson.
And what is that?
Well, I call it Delusive Entitlement Mindset
You know that excitement you feel when...
That you "feel" people will definitely buy.
But when you finally run your ads, you realize...no one gives a dime!
Not your best friend.
Not your target audience.
Just you.
And then you say:
"Drop it! You guys don't deserve me"👇🏾
Don't ever create a product that you feel will sell.
Make sure, you confirm that there's a need for your product.
Not every gap in the market has a need.
Before, you launch do some research.
Test your ideas👇🏾
You'll never hear him say: "Okay this new idea must sell"
No!
He'll always say: "This idea is worth testing"
🙅🏾♂️
The truth is, in as much as business owners love to be their own bosses, the Customer is the supreme boss...👇🏾
"To hell with your God damn product"
Then you simply don't have a say.
You're called to serve the customer.
We are all Jeff Bezos's boss.
They day we all decide never to use Amazon, that's the day...
His greatest empire will fall like a house of cards👇🏾
Thank you.
P.S: If this is your first time reading my tweet, make sure you hit the follow button.
I'm sure you'll love to hear a lot more from me.
Nice to meet you—already😊