I'm going to break from my long-established pattern in this thread and talk about my past life: running large scale email systems.
I used to know postfix backwards, forwards, and inside out. It was my first real area of deep expertise. I can still quote chapter and verse from the SMTP RFCs.
These days I instead focus on cloud computing, specifically AWS. I scream at people to stay away from SES.
These days I instead focus on cloud computing, specifically AWS. I scream at people to stay away from SES.
The right move for @ossia is to stay with SES.
If he's gotten it working and deliverability is high, he will not see ROI from absolutely anything else he does.
If he's gotten it working and deliverability is high, he will not see ROI from absolutely anything else he does.
Every vendor I like in this space costs more. (My Last Week in AWS newsletter sends via @Sendgrid, which I adore--but is also going to cost way more than $2K at that volume.)
If I were to do battle with email systems again, I'd be spending a LOT of time worrying about deliverability.
I used to pitch in with SORBS, and helped run the SPAM-L and later SDLUS newsletters. I know what I'm talking about. It's an absolute bear.
I used to pitch in with SORBS, and helped run the SPAM-L and later SDLUS newsletters. I know what I'm talking about. It's an absolute bear.
At 20 million emails a month, @ossia clearly has a broad and vast audience. Reaching that audience for $2K is a screaming deal.
In his shoes I'd pay $20K a month for that reach without blinking and still consider it a wonderful trade.
In his shoes I'd pay $20K a month for that reach without blinking and still consider it a wonderful trade.
