Thread by @RaydeLuisBT

Episode 5 🎙is live, and brings our first guest!

Part 1: bit.ly/TheConnectPOD5…

A 2-part episode where @LuimaBT & I talk shop w/ legend Glenn Chin, former executive at @EA & @Nike, now in his own firm @MostProlific

#sports #brandpartnerships #videogames #creativeleaders

Ep. 5 🎙w/ Glenn Chin @MostProlific we discussed how @EA built & accelerated a flagship title like #Madden, through the intersection of sports, music & video games.

Part 1:
Apple: bit.ly/TheConnectPOD5a
Spotify: bit.ly/TheConnectPOD5…

#sports #brands #videogames #partnerships

On Ep. 5 @LuimaBT & I talked to @MostProlific about how they built #brand equity for the @EAMaddenNFL & @EASPORTSNBA video game franchises, through #partnerships w/ @adidas, @Nike or @TheSource

Apple: bit.ly/TheConnectPOD5a
Spotify: bit.ly/TheConnectPOD5…

#sports #videogames

In Part 2 of Ep. 5 Glenn Chin (@MostProlific), takes @LuimaBT and I through his journey, @nikebasketball’s global impact & how to deploy brand strategy in a global setting.

Part 2 here:

Apple Podcasts: bit.ly/TheConnectPOD5…
Spotify: bit.ly/TheConnectPOD5…

#brandpartnerships

On Ep5 Glenn Chin (@MostProlific) took @LuimaBT & I through @Nike’s pitch to @KDTrey5 speaking into existence his accolades.

1/2:
Apple: bit.ly/TheConnectPOD5a
Spotify: bit.ly/TheConnectPOD5…

2/2:
Apple: bit.ly/TheConnectPOD5…
Spotify: bit.ly/TheConnectPOD5…

#Partnerships