the second most powerful tool for landing a job behind “my dad is the CEO.”
I’m a big fan of the cold email for one reason in particular
it helped me land my current job at @MorningBrew
a thread
How to break the ice
How to establish credibility
How to frame your ask
How to stick the landing
show that you value what they value
when I emailed @austin_rief about getting a job with the Brew, I led with a really niche David Dobrik reference
David is his dude
ice=broken
or else Axios wouldn’t be talking to me
1. interact with them on a social platform (in a positive way) then mention the interaction
2. provide some insightful commentary on a piece of content they’ve created
3. reference a mutual acquaintance
4. show off something you’ve built, not something you accomplished
(You built your own newsletter whereas graduating from a certain college is something you accomplished)
or for Alex and Austin to look at my application
only to consider a potentially valuable Brew product
plus its unique
“There are a zillion writers who would love the position but not many would take the time to unsolicitedly write out an entire newsletter. That's what made your email stand out.”
you’ve done the dirty work
all that’s left is to go ahead and ask for what you want
always finish the email with a request
and a few emails later
I actually did get on that bus
did get an interview
and the rest is history