🙌🏽 Out today - Britain's Choice: More in Common UK's deep dive into the political psyche of 🇬🇧. We find rich insights where Britain really stands in light of Covid-19, community, culture wars, Brexit and politics. Bottom line: we are not as divided as we think we are. Thread⬇️
💥#Covid-19 sparked a burst of social solidarity, and Brits want to seize this opportunity to transform the country: by a margin of 2:1 people say we must make important changes in the wake of the pandemic.
😴 Brits are tired of political divisiveness and know where the blame lies: almost half say political parties are the main cause, with 39% blaming social media and 29% blaming traditional media.
🇬🇧 Britain is not divided into two camps like the US: instead, we find seven groups which form a kaleidoscope of clusters on different issues.
🗣 ‘Culture wars’ are fought by tiny minority, with just 13% of the population making up 50% of social media users. Check out @michaelsavage piece for more on that: theguardian.com/society/2020/o…
🔚Class labels and left-right divides are increasingly redundant: only 22% of Britons say they have a clear left or right identity, with over 50% describing themselves as in the centre.
🌱We share common ground on a surprising number of issues. Overwhelmingly, Brits agree on the need to tackle inequality and climate change. 85% of people believe climate change concerns us all.
📝The report ‘Britain’s Choice’ polled 10,000 people, and drew on the findings of focus groups all over the UK and individual interviews with @YouGov. Go to: britainschoice.uk with a big shout out to the authors @dixontim @miriamjtg @ArisaKimaram #moreincommon 
• • •
Missing some Tweet in this thread? You can try to
force a refresh
